Innovation by design is better than innovation forced
Idea to Value
NOVEMBER 10, 2016
Some companies are born innovative, some achieve innovation and others have innovation thrust upon them. To be innovative at birth is a fine start for a company and to carry on innovating throughout its existence will make for a longer, richer life. To achieve innovation is a conscious process of directed change – of strategies, structures, systems, mindsets and cultures – and that too is very valuable.
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