What is a Minimum Viable Product and what is its Purpose?
Destination Innovation
MAY 22, 2016
There is much talk in the innovation community about the need to produce a minimum viable product (MVP) and bring it quickly to market. But what exactly constitutes a MVP and what is its purpose? In his seminal book, The Lean Startup , Eric Ries defines the MVP as a version of the entrepreneur’s product which enables a full turn of the Build-Measure-Learn cycle with minimum effort and the least amount of development time.
Let's personalize your content