Boxes and Arrows
OCTOBER 29, 2013
'What makes a marketing e-mail or newsletter efficient? One can judge, for instance, by the number of users that opened the message or clicked on a specified element representing primary action, such as a product link or button. Those indicators measure user engagement precisely; however, they are limited to the last phase of interaction with e-mail or newsletter.
Bill Fischer
OCTOBER 6, 2013
Andy Hertzfeld Mac team veteran photo by Karen T. Borchers/MCT/Newscom Who among us would not wish to have been a part of Apple's iPhone team? Sure, the work was hard, and they faced huge challenges and demanding, unreasonable, leaders -- iPod hero Tony Fadell captured the enormity of what the iPhone [.
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Innovation Leader
OCTOBER 28, 2013
VP of innovation and entrepreneurship David Butler shares the experiments Coke is trying internally and externally as a way to “regenerate the culture” of the 150,000 employee company.
CorporateIntel
OCTOBER 28, 2013
Apple unveiled a bunch of new products last week, including numerous options in shape, size, and price point for a fuller line of iPads. Many of these products are desirable and will make great holiday gifts, but none comes close to pioneering a new category of experience. These are known as brand extensions, variations on a theme for already desirable existing successes.
Speaker: Kevin Kai Wong, President of Emergent Energy Solutions
In today's industrial landscape, the pursuit of sustainable energy optimization and decarbonization has become paramount. Manufacturing corporations across the U.S. are facing the urgent need to align with decarbonization goals while enhancing efficiency and productivity. Unfortunately, the lack of comprehensive energy data poses a significant challenge for manufacturing managers striving to meet their targets.
Boxes and Arrows
OCTOBER 22, 2013
'Through social psychology and cognitive science, we now know a great deal about our own frailties in the way that we seek, use, and understand information and data. On the web, user interface design may work to either exacerbate or counteract these biases. This article will give a brief overview of the science then look at possible ways that design and implementation can be employed to support better judgements.
Bill Fischer
OCTOBER 6, 2013
Andy Hertzfeld Mac team veteran photo by Karen T. Borchers/MCT/Newscom Who among us would not wish to have been a part of Apple's iPhone team? Sure, the work was hard, and they faced huge challenges and demanding, unreasonable, leaders -- iPod hero Tony Fadell captured the enormity of what the iPhone [.
Business Innovation Brief brings together the best content for business innovation and strategy professionals from the widest variety of industry thought leaders.
Bill Fischer
OCTOBER 15, 2013
"An American in Paris: Four words that conjure a milieu, now long gone." And gone now, with them, is The International Herald Tribune, as well. Roger Cohen, formerly a columnist for the IHT, and presently now with The New York Times, and whose voice lamented the departure of "An American [.
CorporateIntel
OCTOBER 8, 2013
Experiments are the fuel of innovation. Creative risk is the path of reinvention. Writing a novel is just weird. This week my first novel, This is Rage , is being released to the public by my wonderful publisher, The Story Plant. I have to admit, it’s a little eerie. Over the years I’ve had the amazing good fortune to chase many unconventional pursuits, but this one feels different.
Innovation Leader
OCTOBER 30, 2013
Ryan Armbruster of UnitedHealth Group shares an outline of how the company structures its annual Innovation Day event and discusses his initial skepticism about it.
Innovation Leader
OCTOBER 1, 2013
Corporate venture investing is on the rise. But if you're considering jumping in, are you doing it for the right reasons? We talked to current and former investors.
Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage
Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.
Innovation Leader
OCTOBER 18, 2013
What is the optimal relationship between an innovation/team group and the lines of business? Is there a ‘golden rule’ for how close or how far away it should be?
Innovation Leader
OCTOBER 16, 2013
Steve Case sat down with Innovation Leader to discuss some of the defensive tendencies of established organizations, and how to overcome them.
Innovation Leader
OCTOBER 21, 2013
Companies like Campbell's Soup, Coca-Cola, and Hasbro have started to organize hackathons as a way to get outsiders building prototypes.
Innovation Leader
OCTOBER 11, 2013
With an initiative dubbed "More Disruption Please," CEO Jonathan Bush decided to give other companies access to his customer base.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Innovation Leader
OCTOBER 7, 2013
The healthcare giant, headquartered in New Jersey, is opening innovation centers in Silicon Valley, Shanghai, London, and Boston.
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