Treating Discovery Like Execution Will Kill Innovation
Tim Kastelle
MAY 5, 2016
“In the end, these projects are all business model problems.” That’s what I said to my friend Steve Adelman about the projects we collaborate on as part of the Wharton-UQ Global Consulting Practicum program. “Why aren’t they market entry problems?” he replied. I was stumped by his question for a couple of days.
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