To Get Big, Start Really Small
Tim Kastelle
FEBRUARY 7, 2015
When you’re starting out with something new, it’s important to understand that your customer is never “everyone.” Even if your eventual potential market is huge, you need to start out by dominating a small niche. Google didn’t start out by organising the world’s information. Google started out as a way to make searching the Stanford Library easier as part of the Stanford Digital Library Project.
Let's personalize your content