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Why Less is More: Product Strategy

Innovation Excellence

Innovation Product Innovation Strategy Competitive Advantage Competitive Strategy differentiation Marketing Strategy michael graber product strategy Southern Growth StudioAnxiety floods the boardroom, the conference rooms, every decision. Costs are rising. Returns are flat. Margins are thinning.

9 Strategic Thinking Questions – Helping Teams Execute Strategy

BrainZooming

Many organizations are in the early stages of executing new strategies for this year. That is when you discover whether you have a solid, implementable plan or something that (maybe) looks good on paper, but doesn’t work well when you try to execute the strategy. 9 Strategic Thinking Questions for Helping Teams Execute Strategy. Do you personally believe in the strategy?

4 Simple Questions That Can Re-vitalise Growth for Your Cash Cow

Rmukesh Gupta

Every organisation that has seen some success has some form of a cash cow, which continues to grow and provide the fuel necessary for the organisation to invest in new products or services, which can bring in the next level of growth for the organisation. Go out to acquire a product that can provide the growth for the organisation. The questions are as below: What is the key product?

9 Strategic Thinking Questions to Start Strategic Conversations

BrainZooming

Creating Strategic Impact” Leaders need high-impact ways to develop employees that can provide input into strategy and then turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. This is the flip of that post. What will we need to get started?

Strategic Objectives – 3 Questions to Decide What’s Strategic

BrainZooming

We are working with a client to develop a content marketing strategy for multiple business units in the organization. With that information, we will be in a strong position to identify a content marketing strategy specific to each business unit’s needs. The first step was for our client to talk with the presidents of the various business units to understand their strategic objectives.

Strategic Visioning Exercises – 14 Articles for Creating a Vision Statement

BrainZooming

Strategic Planning – All the Strategy Roles You Need. Creating Change and Change Management – 4 Strategy Options. In short they need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. 14 Articles on Strategic Visioning Exercises.

9 Ideas on How to Involve a Team in Group Strategy Exercises

BrainZooming

Whenever possible, we try to help clients select a mix of people to participate in group strategy exercises. We are also proponents for reaching beyond familiar people that are always involved strategic planning meetings and drive the outcomes of group strategy exercises. 9 Ideas on How to Involve a Team in Group Strategy Exercises. – Mike Brown.

15 Things to Look for in a Business Collaboration

BrainZooming

There is a mutual contribution from both parties toward the strategy and ideas. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Brainzooming - All Posts Branding Collaboration Innovation Performance Strategic Thinking Strategy Tools collaboration opportunities

Answering Reader Questions on Strategy and Innovation Challenges

BrainZooming

We routinely ask those of you downloading Brainzooming strategy and innovation eBooks to share – if you are willing – the opportunities and challenges you are facing at the time. Here are their comments on opportunities and challenges, along with links to Brainzooming posts addressing the strategy and innovation situations they face: People and Organizational Issues. Innovation.

10 Project Planning Questions for Launching New Programs

BrainZooming

What is the business strategy behind launching this new program? In short they need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage more employees in strategy AND implementation success. Those are exciting times, but they can also be daunting.

Strategic Planning Exercises – 6 Ways to Organize Lists of Ideas

BrainZooming

They need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Do you ever get stuck with a big list of items and struggle to make sense of it all ? This was even before formally launching the initiative.

Strategic Thinking Exercise – A SWOT Analysis to Push Thinking

BrainZooming

Yesterday’s post on using a new type of SWOT analysis to stimulate bolder strategic conversations in strategy meetings garnered quite a bit of attention. This helps a group inside of a strategy meeting work harder and more effectively to generate ideas. What are WEAKNESSES relative to: Delivering the product attributes and performance most important to customer s?

 4 Ways to Make a Strategic Planning Process Productive

BrainZooming

4 Ways to Make a Strategic Planning Process Productive. What can you do to make strategic planning more productive before, during, and after? Instead of delivering a high-level, generalized strategy document, we deliver multiple tools and resources leaders can continue using to develop innovative ideas, tactics, and alternatives to implement the plan. – Mike Brown.

4 Vital Characteristics of Collaborative Strategy Leaders

BrainZooming

What leadership skills are necessary to successfully champion a collaborative strategy ? A client fully immersed in developing and implementing a collaborative strategy asked that question. When we leave after the plan is completed, however, we’re finding many leaders aren’t prepared to implement a collaborative strategy plan. You could put this first or last on the list.

Strategic Thinking Exercise – 4 Ways to Examine Brand Performance

BrainZooming

But for current and future clients, don’t be surprised if some form of it starts cropping up in your strategy planning workshops! – Mike Brown. In short they need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. First though, a little background.

Employee Engagement Strategies – Pigs, Chickens, and What Great Leaders Do

BrainZooming

The thing is, unsuccessful employee engagement strategies are not an employee problem. It is a LEADERSHIP problem when purported employee engagement strategies are not working. We see great leaders among our clients successfully taking steps that meaningfully involve employees in shaping strategy and implementation. – Mike Brown. FREE Download: “Results!!!

113 Ideas for Strategic Planning Process Improvement

BrainZooming

To make it a little easier to track down ideas for how you can approach developing strategy this year, here are nineteen Brainzooming articles filled with 113 techniques and ideas for improving your organization’s strategic planning process. 4 Ways to Make a Strategic Planning Process Productive. 10 Signs of a Strategy Planning Meeting Nightmare. Mike Brown.

Creative Thinking Skills – Protecting Yourself from Creative Thinking Challenges

BrainZooming

In short they need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage more employees in strategy AND implementation success. Sometimes creative thinking challenges come from inside your own head. Organizational Creative Thinking Challenges. Mike Brown.

Leadership Skills – 8 Ways to Fake It Until You Make It

BrainZooming

They need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Brainzooming - All Posts Collaboration Implementation Performance Strategic Thinking Strategy Tools leadership skills

5 Things Collaborative Strategic Planning Isn’t

BrainZooming

Collaborative planning implies a process that goes beyond the board room to include individuals throughout the organization in meaningful ways to provide insights and input to shape organizational strategy. Instead of just inviting people and seeing what happens, we carefully identify and vet potential participants in collaborative strategy planning. Unplanned. A democracy.

Creativity in Business – 48 Creative Appreciation Ideas

BrainZooming

An idea aligning with the company strategy. They need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Cheerleading for creativity in business isn’t difficult. A clever idea.

Strategic Planning – 10 Keys to Collaborative Strategy

BrainZooming

Success factors in strategic planning and creating collaborative strategy were the central topics we tackled on an edition of Smart Companies Radio, hosted by Kelly Scanlon, the owner of Thinking Bigger Business Media, Inc., The topics we covered did a great job in providing a thorough view of how we approach and develop collaborative strategy for clients. Kelly Scanlon Show.

7 Strategic Thinking Questions When Things Aren’t Working

BrainZooming

They need strategic thinkers who can develop strategy and turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Brainzooming - All Posts Creativity Implementation Innovation Performance Strategic Thinking Strategy Tools strategic thinking questions

Creative Thinking Skills – 9 Fundamentals to Turn Talk into Strategy

BrainZooming

The challenge in a client meeting was developing the strategy for a later meeting intended to build support for a biennial community event. The team leader asked, “How is it possible to listen to us talk and turn it into a strategy so quickly?”. 9 Creative Thinking Skills to Turn Talk into Strategy. Actively engage stakeholders in strategy AND implementation success.

9 Big Strategic Thinking Questions to Start Addressing Now

BrainZooming

Innovation Strategy. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Brainzooming - All Posts Innovation Strategic Planning Strategic Thinking Strategy Tools strategic planning process strategic thinking questionsBranding and Customer Experience.

Strategic Planning Exercises – Two Types of Structure, One Works

BrainZooming

You can provide people with strategic thinking exercises, creative thinking tools, strategy questions, and ways to collaborate with one another, using structure to help imagine better strategies. This means there is no opportunity for productive collaboration to devise the plan. Productive Structure for Strategic Planning Exercises. The problem is many (most? nearly all?)

5 Keys to Engaging Employees in Innovation Strategy – Our Buy-In Manifesto

BrainZooming

Reviewing the innovation strategy challenges business executives identified when downloading Brainzooming eBooks , they frequently mention gaining “buy-in” for significant change initiatives. There are so many ways to botch involving employees (and community members, if that’s your audience) in developing and successfully implementing an innovation strategy. That’s no surprise.

eBook 18

Why a Thought Leadership Strategy Isn’t What Your Brand Needs

BrainZooming

I’m scheduled for a background interview today on creating a thought leadership strategy. While I’m sure it was a completely sincere gesture, I think pursuing a thought leadership strategy isn’t something a brand or an individual shouldn’t do. My personal antipathy toward thought leadership strategy stems from a moment during corporate life. Value Leadership Strategy.

eBook 23

5 Ideas for Simplified Strategic Planning this Year

BrainZooming

Prioritize the time you invest in creating specific product/service marketing plans based on each one’s expected contribution to revenue and profit growth. Look at how many strategies and tactics you actually implemented this year, and use that as the threshold for how deeply detailed your plan for next year should be. 10 Keys to Involving Employees In Your Strategy.

Who Should Facilitate Strategic Planning? 10 Vital Characteristics

BrainZooming

10 Keys to Involving Employees In Your Strategy. Creating Strategic Impact” Leaders need high-impact ways to develop employees that can provide input into strategy that turns into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Mike Brown.

Creative Thinking Activities – 3 Questions to Stop Squandering Diversity

BrainZooming

Based on all The Brainzooming Group experience in helping clients generate new ideas and innovative strategies, diversity is vital to successful creative thinking activities. Let me ask a few questions: Does your organization have all the diversity it needs to uncover creativity and innovative strategies? They need strategic thinkers who can develop strategy and turn it into results.

When Is the Right Time for Brainstorming in Strategic Planning?

BrainZooming

We apply that approach no matter whether we’re clarifying strategy, determining objectives, developing the strategy plan, or beginning implementation. If you need new ideas about how to approach strategic opportunities and challenges, a collaborative workshop to imagine a variety of possibilities can be very productive. The short answer? And the longer answer?

Strategic Planning – 6 Ways to Make an Impact with this Year’s Plan

BrainZooming

New ideas and strategic planning initiatives are ready to roll out, but strategies often aren’t developed with a full understanding of the audiences most affected by them. While some approaches for smooth strategy roll-outs could be too late to implement, there are multiple possibilities to improve the experience and impact. Make sure the plan language SOUNDS like the audience.

5 Keys to Streamlining Strategic Planning

BrainZooming

Most executives can’t write a strategy plan, so don’t make them. Since strategy planning is an infrequent activity, it is difficult for executives to master it. We learned that if we asked executives a series of questions leading to the information needed to complete a strategy plan, they became productive strategy planners. Find New Resources to Innovate

Branding Strategy – The Best Brand Promise EVER

BrainZooming

Great branding strategy examples abound. If your organization specializes in one particular area, your branding strategy discussions should include the question: “If our customers can think it, can we make it?” ” If that were your organization’s brand promise, what would you have to do differently with your branding strategy when it comes to: Responsiveness?

Strategic Planning – 3 Surprising Ways Online Collaboration Works

BrainZooming

When discussing a strategic planning or innovation strategy engagement with a client, we use the graphic below to design our recommended approach. Sometimes they proceed an in-person strategy planning meeting, but not always. They developed a sales strategy and associated messaging for the upcoming year. Actively engage stakeholders in strategy AND implementation success.

11 Boring Details for Making Strategic Planning Fun*

BrainZooming

Creating Strategic Impact” Leaders need high-impact ways to develop employees that can provide input into strategy and then turn it into results. Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. As I always say, those searches are no surprise. – Mike Brown.

Branding Strategy – 3 Keys to Engaging Your Internal Brand Team

BrainZooming

I’ll be presenting a Brainzooming workshop on internal branding strategy at the Brand Strategy Conference in New York, April 6-8. The workshop, while drawing on material from my Fortune 500 work, springs from multiple conversations at the 2015 Brand Strategy Conference. The discussions focused on when employees should be brought into branding strategy decisions.

41 Surprising Things about Community Collaboration Done Well

BrainZooming

It’s often a challenge to describe what Brainzooming is to people that haven’t participated directly in collaborative strategy or innovation workshops. It’s such a foreign idea to most people that you can invite more than a couple of people together to collaborate and actually have an incredibly productive experience. Small unknown group collaboration”. Group work”.

5 Employee Engagement Ideas When Turnover Is High

BrainZooming

Increase focus for your team with productive strategy questions everyone can use. Actively engage stakeholders in strategy AND implementation success. Brainzooming - All Posts Collaboration Communication Insights Performance Strategic Thinking Strategy Tools creating strategic impact strategic conversationsThe answer was easy: Yes! And who knows. – Mike Brown.