Augmented Reality: The time has come


While Virtual Reality (VR) only offers a key to a new world, Augmented Reality (AR) “expands” the world we live in. Thereby, the technology provides helpful context information or adds features to an existing application. But why is there currently such a hype surrounding AR applications?

Cognitive Biases – That’s how unreliable we think


Cognitive biases are mostly unconscious, systematic distortions of our perceptions, decisions and judgements. Our ideation experts show why biases are relevant for generating ideas and give tips on how their influence can be reduced. Heuristics: abbreviations of the brain.

Product development: From hypothesis to experiment


Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development.

Product development through hypotheses: formulating hypotheses


Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development.

Three Keys to Accelerating Innovation through Connecting and Collaborating Outside your Organization

Speaker: Gordon Vala-Webb, Author, Speaker and Consultant, Building Smarter Organizations

From his upcoming book, Building Smarter Organizations, Gordon will do a deep dive into connecting and collaborating with those outside your organization to accelerate innovation. Gordon will provide practical strategies to connecting and working with the "nearside" of suppliers, partners and alumni in order to accelerate innovation.

Blockchain Demystified


Blockchain is receiving a lot of attention, and is making inroads into the enterprise space. But what is Blockchain exactly, and why is it important? In the following blog, etventure’s Lukas Bower explains Blockchain – for an executive audience. What is Blockchain?

Why Go Digital?


All the metrics you use to measure success indicate that you are doing just fine – So why “Go Digital”? etventure’s CEO for North America, Lukas Bower, provides some context – and clarifies why business leaders should not only “Go Digital”, but make innovation a top priority.

The Business of Two-Speed IT


What is Two-Speed IT? How can it accelerate time-to-market? In “The Business of Two-Speed IT” our Head of Technology, Martin Rudloff, explains Two-Speed IT for business leaders. As a leader, you are well aware of the pressure to drive innovation within your business.

Creating Digital Entrepreneurs 


When we think about digitization, we think about technologies, processes and business models. We rarely consider the importance of the “ human factor ” in the digital transformation process. The Cultural Status Quo.

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Building A Collaborative Innovation Playbook

Speaker: Greg Satell, Innovation Advisor, Speaker and Author

From his newly released book, Greg Satell has researched how people and organizations successfully innovate. We are excited to have Greg join us for a session that will draw upon these insights and provide a playbook for how to define the right innovation strategies for your organization to overcome the specific challenges that your organization faces and dramatically improve your innovation effectiveness.

Going Lean, Again


Friedrich Arnold, Senior Project Manager at etventure, explains how manufacturers can embrace the Lean Startup methodology as the centerpiece of their Digital Transformation. The Proud Leader.


The Art of Agile


In this article, etventure’s Head of Product Gregor Ilg will take a closer look at the buzzword “Agile” – and de-mystify Agile in a business context.

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Entrepreneurship: The “Trump Effect” is scaring away startups as Germany beckons (in German)


Fewer and fewer German founders are motivated to move to the USA. Whereas just a year ago 32% wanted to launch their startup there, according to a current Bitkom survey this figure declined by more than one-half to only 15%.

Product development through hypotheses – start of the new blog series


Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development – an approach that is oriented primarily towards the “Lean Startup” philosophy. Let’s face it: We do not know the ideal solution for every problem.

FinTechCube benchmark study: “Banks lack a customer focus”


What is the state of digitization in the German banking sector? In order to answer this question, FinTechCube carried out the benchmark study “Digital Transformation of Banks”. More than 30 banks and around 200 private customers were surveyed for this.

A Strategic Approach to Open Innovation

Speaker: Jeffrey Phillips, Senior Consultant, OVO Innovation

This action-packed session examined the critical questions you should ask as you establish an open innovation framework: which technologies or ideas? Which partners and how many? Which methods? By taking a strategic approach to open innovation, you’ll find the right ideas or partners more effectively, and you’ll accelerate new products to market more quickly. This was a great session you don’t want to miss.

Digital transformation: Good ideas implemented badly or bad ideas implemented well?


Almost all companies are occupied with the issue of digital transformation. New studies appear almost daily that aim to demonstrate the importance CEOs and managers from all sectors attach to digital transformation. So far, so good.


Digitization and digital transformation – an overview of the most important topics from the month of November


Once again, we look back and examine the latest exciting digitization-related news. This month provided even more clarity about the way that digital players are moving in and occupying interfaces for interacting with clients.

No such thing as the digital revolution? Avoidance strategies and status quo mentality are deadly when it comes to digitization!


“There is no such thing as the digital revolution.” That is what Hans-Werner Feick announced recently in his column on the business portal website BILANZ.

Google Jobs – the winners and losers


Interview with CEO Steffen Manes on Google’s entry into the jobs market. Steffen – one has the impression that the recruitment business is currently holding its breath. The reason for this is that Google is entering the jobs market. What has happened? For a long time, there have been rumors that Google could consider the jobs sector attractive enough to develop its own offer there. That has now happened.

6 Keys to Making Collaborative Innovation Successful

Speaker: Soren Kaplan, Founder of InnovationPoint

We are excited to launch the Collaborative Innovation Webinar Series with Dr. Soren Kaplan. His just released book, "The Invisible Advantage," provides actionable insights into how any organization can create a culture of innovation, an environment that promotes freethinking, an entrepreneurial spirit, and sustainable value creation at all levels and across all functions. By registering for the webinar, you will get a free excerpt from his book.

Digitization and digital transformation – an overview of the most important topics from the month of October


Another month has passed, so it’s time to look back. What were the top issues relating to digitization in October? This month’s overview looks at the investment that is needed in Germany’s schools in order to prepare the younger generation for the digital future. It also considers the kind of jobs that will still be available in the future. Another hot topic last month was the lack of transparency at Google and Facebook, and the lack of data protection provided by WhatsApp and Yahoo.

‘Insurance for Digital Natives’ – study by W&W Digital and MSR Insights


What makes the young, digitally savvy target group ‘tick’ when it comes to insurance? This is the question addressed by W&W Digital , the joint venture between Wüstenrot & Württembergische and etventure, together with the market researchers at MSR Insights. The ‘Insurance for Digital Natives’ study provides some indications. By using traditional sales channels and offering standard insurance products, insurance companies are losing touch with younger target groups.

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Digitization and digital transformation – an overview of the most important topics from the month of September


What did September bring in the way of digitization news? It is the end of the month and, as usual, we are providing an overview of the most important topics in the media. This blog covers Daimler’s digital offensive, the need for changes to corporate culture, and the advantages of digitization in respect to social equality. Daimler restructures its company for digitization ( FAZ ). A quick look at Daimler’s recent sales figures is enough to show that it is in a good position.

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Connecting Innovation is the New Order of Play

Paul Hobcraft

There is a lot of change occurring in our innovation abilities. There is this constant shift to more open-sourcing and collaborating. We are seeing profound shifts that technology and digital transformation are bringing us to deliver innovate differently.

The Leadership of Open Innovation

Speaker: Paul Sloane, Director, Destination Innovation

Paul Sloane is a well-known author and speaker on open innovation. In this session, Paul takes us through examples of successful open innovation programs to explore the breadth of what open innovation can be for organizations and the value it can bring. This was a great session you don’t want to miss.

The 7 (+1) things you have to do to succeed as an Innovation Director


As companies fight to stay ahead of the innovation curve, the role of the Innovation Director is developing and growing in significance.

Is it possible to lead a creative team with some members who are closed-minded?


Unless you’re a newborn baby, there isn’t a single person in this world who is completely open-minded. It’s common that people become more close minded the older they get; hanging out with people who think alike, following the same routines and just avoid getting uncomfortable.

So I keep asking myself “What is the role of social media in innovation?”

Paul Hobcraft

Social media haunts us all. For many years you first become aware, then very aware and then fully aware that social media is changing our lives. Let me confess: I am not alone I am sure but I seem to be presently suffering from Social Media Return Dilemma.

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A really worthwhile report on Innovation not to be missed from Innovation Leader.

Paul Hobcraft

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Models, Strategies and Tactics for Accelerating Innovation through Collaboration Outside the Organization

Speaker: Paul Campbell, VP of Innovation, Schneider Electric

We are excited to have Paul Campbell, an expert in corporate entrepreneurship, covering some of the strategies and tactics he has repeatedly used to transform corporate innovation programs. In this session, Paul shares his experience innovating in new and adjacent markets through a deft deployment of open innovation, business accelerators, venturing, M&A, R&D, business development and strategy team leadership.

The 15 Enemies of Innovation


When I put my consultant hat on I have a very easy way to detect whether or not your company is committed to innovation, and whether or not it will: the way you lead and prioritize. My examination has nothing to do with capability, but with leadership.

Get Innovative Solutions with the Ideas Exchange Method

Destination Innovation

Image by Geralt on Pixabay. The Ideas Exchange is a brainstorm method which I use with larger groups. It is easy to run, quick and effective. This is the procedure: 1. The problem is clearly stated. Everyone is given two coloured cards (or post-it notes). Say one white and one pink.

Shifting our thinking within the Fourth Industrial Revolution

Paul Hobcraft

I always enjoy selected parts of the World Economic Forum meeting in Davos and in this year’s #WEF18 agenda , it certainly had its good points.

How Do We Build 21st Century Business Skills?

Tim Kastelle

“How do you teach people to be more comfortable with ambiguity?” ” That was the question from the person in charge of Talent for a big bank at a workshop we ran with them recently at UQ.

Spigit's 2018 State of Crowdsourced Innovation Report

A rigorous analysis of how the world’s largest brands – representing 21 different industry verticals – leverage their innovation programs to solve problems and surface opportunities, and the key role crowdsourcing plays in their success.

The Innovation Sophistication Index

Destination Innovation

How can you assess how innovative your business is? The Innovation Sophistication Index is a list of just 24 statements. For each statement you score one point if you fully agree with it for your organization. Please try the list below now.

We Need To Think About Failure Differently To Drive Innovation


Yesterday I gave a talk to Foxconn employees and Directors about culture and how it drives innovation. A good way to frame culture is like this: what you reward and what you punish.

4 Ways To Get Value From Social Media


Last week I had a great chat with a very smart group of people on the ethics of using technology to capture people’s emotions. It was a very accomplished group of people I had never met; except for Sunil.

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People Walk Away When You Waste Their Time and Talent


Miserable, undervalued, overlooked, not living up to my potential, taken for granted. These and other words are used by people who’s employeer doesn’t let them be the best version of themselves at work. Last week I met two very talented guys with high technical chops.

Creating a Culture of Innovation — Validating Success with Numbers

Developing a culture of innovation internally leads to higher employee engagement, empowerment of your employees to assist on solving some of your most vital problems, an effective method for capturing their ideas and acting on them and finally, an increase in costsavings.