Rebel & Reason

How To Think & Act Like a Rebel Brand (Interview with our CEO)

Rebel & Reason

If you have had the opportunity to chat with our CEO Nicola Smith for even 2 minutes you know, she is a strategic rebel through and through. She took her core rebel values and created our company, REBEL & REASON. Everything we do is filtered through the lens of our beliefs and our mission. .

COVID-19 Resources

Rebel & Reason

Rebel Friends, as our entire community takes this current time day by day, our team is working diligently to keep an up to date list of resources. Whether you need aid for yourself, your family, your neighbors, or your business, below are a few great resources you can use.

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Community Mode: On

Rebel & Reason

There are plenty of media sites covering an overwhelming amount of “survival mode” stories so we have decided to keep our rebel family updated with “community mode” updates.

Navigating Through Disruption Caused by COVID-19

Rebel & Reason

The rampant spread of coronavirus (COVID-19) has caused global health concerns, and in some countries, a full-scale crisis.

How To Create A Movement To Drive Transformation In Your Company Or Industry

Speaker: Greg Satell

Everybody has something they’d like to change, whether it is a problem in their organization, their industry, their community or society at large. But how can you get your ideas for change to take hold beyond a small circle of likeminded people? What you need is a cascade: small groups that are loosely connected but united by a common purpose. When they synchronize their collective behavior as networks, they become immensely powerful. A business model is disrupted, an industry is remade, the preceding order is no more and the world is transformed.

Social Media Strategic Response Plan

Rebel & Reason

Social media has been around for over 20 years and currently, there are about 3.8 billion active users. Brands have been leveraging these platforms for years to amplify their business values, products, or missions.

One Person's Trash: Rothy's Sees What's Invisible To Others

Rebel & Reason

We've all heard the expression, "one person's trash is another person's treasure." This figure of speech is something we've all experienced. At some point in our personal lives, we've all found the beauty, usefulness, or purpose in an item that someone else has discarded. .

KLM Royal Dutch Airlines Launches "Fly Responsibly" Program

Rebel & Reason

Every industry has its own unique set of corporate monsters. At some point, most company leaders recognize specific consumer demographics, situations, and trends that, while driving profit margins, dilute the organization's internal core values.

The Future of Personalization

Rebel & Reason

Consumers are craving personalization and customized experiences to enhance their daily lives. They’re looking for brands to provide unique solutions to cater to their individual preferences. . Companies need to be consumer-focused in today’s world to satisfy their needs.

Patagonia Slays Its Own Corporate Monster

Rebel & Reason

Our recent REI blog illustrated how true business rebels aren't afraid to slay their corporate monsters. To be clear, these unwieldy beasts aren't external market variables that negatively impact revenues.

Misfits Market Changes the Look (Not Taste) of Healthy Foods

Rebel & Reason

Here at REBEL & REASON, we celebrate rebellious enterprises that slay the monsters that contradict their core value systems, regardless of whether or not these perceived business beasts drive bottom-line dollars to their profit margins.

Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in their own ecosystem. He'll also go over metrics we can use to measure the health of our ecosystems as we build more resources for innovators.

Billie's "Female First" Razor Slays Beauty Stereotype Monsters

Rebel & Reason

As we've learned in our previous posts, there are all sorts of invisible corporate monsters that true business rebels must eliminate to remain authentic to their core values and beliefs. Like REI and Patagonia, some rebel brands slay monsters by setting boundaries that keep customers out.

From The Top Down: Five Ways To Foster A Rebel Corporate Culture

Rebel & Reason

How Professionals Rebels Continuously See What is Invisible to Others

Rebel & Reason

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How To Use Rebellion To Catapult Your Brand Forward

Rebel & Reason

In today's globally connected corporate landscape, how we do business evolves at hyper speed, forcing entrepreneurs in every vertical to push past traditional operational standards. It's no longer enough to be first or best in the marketplace. Today's innovators must continuously redefine industry standards to not only gain the critical marketing momentum needed to get to the top, but to also avoid the dreaded crush of stagnation to ensure their brand stays there. The best way to achieve both?

Rebellion: The Ultimate Entrepreneurial Superpower

Rebel & Reason

There is a direct, undeniable link between innovation and business success. Being first to market with something new, fresh, and different instantly catapults a company ahead of the stagnating competition, often with meteoric speed. Unfortunately, in today's world of technology-centric, fast-paced enterprise, it would seem we are currently experiencing a prolonged innovation drought of sorts.

How to Solve 4 Common Challenges of Legacy Information Management

Speaker: Chris McLaughlin, Chief Marketing Officer and Chief Product Officer, Nuxeo

After 20 years of Enterprise Content Management (ECM), businesses still face many of the same challenges with finding and managing information. Join Chris McLaughlin, CMO and CPO of Nuxeo, as he examines four common business challenges that these legacy ECM systems pose and how they can be addressed with a more modern approach.

Applying Rebel Rule #1: Seeing What's Invisible to Others

Rebel & Reason

We've defined the specifics about Rebel Rule #1: Seeing What's Invisible to Others. We've also taken a deeper dive into this rebel rule, identifying it in action at Rothy’s. Now it's time to pinpoint ways to apply this principle into your own business practices. .

Rebels Always Stay in the Game - And You Should Too

Rebel & Reason

True provocateurs never accept "good enough." They view the status quo with disdain, continuously searching for a new, different, better, or simply more interesting way to do anything.

Rebel Brand and Corporate Monster Slayer

Rebel & Reason

" We’re closing our doors, paying our employees to get out there, and inviting America to OptOutside with us because we love great gear, but we are even more passionate about the experiences it unlocks.”

Pursuing Discomfort: Why You Should As A Corporate Practice

Rebel & Reason

Looking for a way to shake things up with your team in the name of professional growth and development? Serve up a heaping helping of disruption and (most importantly) discomfort.

Never Miss an Opportunity: How ISO 56000 Enables an Innovative Organization

Speaker: Peter Merrill, President, Quest Management Inc.

One of the challenges for innovators is how to integrate innovation with Quality Management (QMS) and balance the culture of creativity with execution. Join Peter Merrill as he walks us through the newly published ISO 56000 series on Innovation Management, specifically the Guidance Standard ISO 56002 that discusses how to establish an Innovation Management System (IMS). He will take you through the elements of innovation management from strategy development, through risk assessment to solution delivery.

Shaking up our “sharing economy” - How Airbnb used rebellion to revolutionize the hospitality industry

Rebel & Reason

Quick question, Would you ever let a stranger sleep in your bed? It’s a question that’s sure to raise some eyebrows and generate an instant “nope!” or two -- but Airbnb has convinced the owners of over 6 MILLION properties to say yes, making it a standout in the growing “shared economy” and dwarfing even the largest of hotel chains. .

Cultivate The Rebel Mindset (Yes, You)

Rebel & Reason

Embrace The Rebel Mindset to drive substantive change within your organization, team, industry or community. As we highlighted in our previous blog, How To Launch Your Career As A Full-Time Rebel, you don't have to be the owner of the company to launch a corporate rebellion. You don't even have to be a C-level executive (or director, manager, supervisor, etc., you see where we're going with this).

Change Management vs. Change Leadership: Which One Makes Sense for Your Business?

Rebel & Reason

At some point, every enterprise must confront one of the biggest challenges faced by modern organizations across the world: Change. Or, more specifically, successful change. In today's rapidly evolving business terrain, true corporate rebels recognize that without effectively and successfully incorporating a culture that embraces change within their companies, failure is almost imminent.

4 Ways To Discover The Truth About Your Company Culture

Rebel & Reason

The benefits of a positive company culture go far beyond having happy employees. A thriving workplace environment helps define a business' internal and external identity, reflects an organization's core values, and empowers its employees. Your company's professional vibe can even have a direct impact on your bottom line. Recent statistics show that satisfied employees are not only more engaged but are also 20% more productive than the competition.

Business Agile: A Roadmap for Transforming Your Management & Adapting to the VUCA Environment

Speaker: Peter Taylor, Speaker/Author, The Lazy Project Manager

Businesses everywhere are trying to “get business agile”—but it’s not easy to adapt to becoming this adaptive. How can conventional organizations succeed in this transformation? In this webinar, Peter Taylor will walk through the change process step by step, and look at a tried and tested transformation roadmap: benefits are outlined, solutions to common challenges offered, and tried and tested methods and tools provided. It will be a guide towards a decentralized and management style that offers more successful decision making through collaboration.

Corporate Rebels Bravely Lead With Their Beliefs to Redefine the Possibilities

Rebel & Reason

Renowned British economist and investor, John Maynard Keynes, once said, "Worldly wisdom teaches that it is better for reputation to fail conventionally than to succeed unconventionally." Almost a century later, Keynes' theory still holds. In our current, highly tumultuous corporate climate, many organizations find themselves unknowingly pursuing comfort, not success, as their most coveted commodity. Entrepreneurs Often Struggle To Go Against Conventional Methods and Strategies.

How To Launch Your Career As Full-Time Rebel

Rebel & Reason

When we think "corporate rebel," we often instantly conjure up images of world-famous entrepreneurs. We focus on visionaries like Oprah, Steve Jobs, and Bill Gates; non-conforming provocateurs who struck out on their own, purposefully swimming against the existing current to make their indelible business mark on a global scale. Start Your Own Business Rebellion, Right Where You Are.

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3 Ways to Change Perceived Weaknesses into Corporate Differentiators

Rebel & Reason

Many small to mid-sized business owners believe that successfully running their enterprises means steering clear of the industry giants. They (wrongfully) assume that their smaller operations instantly put their company at a disadvantage, unable to go head-to-head with the vertical’s biggest competitors. Not true.

Agile 43

3 Ways To Help Your Team Break Rules And Innovate

Rebel & Reason

Most executives recognize that innovation is the very cornerstone of any successful enterprise. However, rebel corporate leaders understand that effective innovating isn't always about a major organizational transformation or bringing a revolutionary product to market. True rebels know that innovation is not a single event or milestone; it's a fundamental business culture that's nurtured from the top down - and by its very nature, it's deeply rooted in the fine art of rule-breaking. ?

Game-Changers 911™: How to Change the Game in 2020

Speaker: John Storm, President, BrainStorm Network

Join John Storm, President of the BrainStorm Network, to learn how to identify game-changing opportunities within your company and industry, and then brainstorm ways to capitalize on these ideas. Get ready to change your game in 2020!

Understanding Your Role (Hint: It's Not Your Job Title)

Rebel & Reason

In our last blog, we learned, how to cultivate the rebel mindse t - a process that promotes and conditions rebellious thinking at our place of business. We've also learned that the word rebel is both a noun and a verb…and that rebels take action. Are you ready to put your new frame of mind to work and thrive as the corporate creative you are? It all starts with one key component in the lives of full-time rebels everywhere: Understanding your role.

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A Rebel's Roadmap for Aligning Your Goals

Rebel & Reason

We recently discussed the importance of understanding your role within the context of others in your organization. How what you do as a full-time corporate rebel can impact, influence, and inspire individuals and stakeholders, both within and beyond your company. You're officially ready to take things up a notch and learn how to strategically align your career goals with your boss' and the business' objectives for mutually beneficial results that drive your career forward. .

Building Bridges: The Full-Time Rebel's Preferred Method Of Travel

Rebel & Reason

You understand your corporate role (where you are), you've aligned your goals (where you want to be) – now what? It's time to start building bridges, or strategically connecting with others to fast track the journey between the two. Full-time rebels are often natural-born bridge builders based on two inherent characteristics. First, most rebels have a heightened, innate curiosity about, well, everything.

Empowering Employees To Maintain (& Change) Your Corporate Culture

Rebel & Reason

There's a common presumption in the industry that corporate culture is a top-down only phenomenon, where the c-suite executives alone establish the workplace vibe for the entire organization. Yes, a company's leadership team is essential to striking and supporting a positive tone within a business.

Navigating the VUCA World With Innovation Coaching

Speaker: Janet Sernack, Founder and CEO of ImagineNation

Join the founder and CEO of ImagineNationTM, Janet Sernack, to understand how developing an innovation coaching skill set can help lead the way in supporting people through the exponential change and disruption in our VUCA world.

When Internal Culture Is Your Biggest Corporate Disruption

Rebel & Reason

As a corporate leader, experience tells you that disruption can (and does) happen. No matter what the industry or size of enterprise, at some point, every organization will experience operational turbulence that threatens corporate opportunity, growth, profits, and overall place in market. Unfortunately, what most executives don't realize is that, oftentimes, the biggest corporate disruption they'll endure has little to do with new vertical products, services, and competitors.

The Top 3 Industries Using Chatbots

Rebel & Reason

Chatapps currently dominate the social and mobile landscape with over 75% of global smartphone users using some sort of messaging app at least once a month in 2015. Snapchat has 150 Million daily active users , activity on Facebook Messenger and WhatsApp combined is now 3X the global volume of SMS messages, at 60 billion messages a day compared to 20 billion and more players are arriving in the space in ever increasing numbers.

Recession, Survival and Innovation

Destination Innovation

In times of severe recession should you cut costs and focus on survival or take the opportunity to invest in innovation so that you can benefit from the eventual recovery? Well the short answer is that you have to survive first.

Podcast S3E51: Stephen Shapiro – Using different lenses to reframe business problems

Idea to Value

In today’s episode of the Idea to Value Podcast, we speak again with Stephen Shapiro about his new book, Invisible Solutions: 25 Lenses that Reframe and Help Solve Difficult Business Problems.

Beyond the Findings: The Case for UX Research in Digital Transformation

Speaker: Marina Foglietta-Tereo, Head of UX Research, AXA Insurance

People often think of UX research as a tactical approach to improve the usability or visual appeal of a digital product. While good research will certainly validate an existing design, using it for validation alone would be like using your iPhone solely to tell time! Join Marina Foglietta-Tereo, Head of UX Research at AXA Insurance, as she explores the unrecognized organizational, cultural, and strategic benefits of an in-house, central and mature UXR team.