Innovation Insights from Jeff Bezos and Amazon
Destination Innovation
MAY 17, 2016
Traditional bookstores responded with their own websites but none was as appealing, as agile or as successful as Amazon. Yet that is what they did in 2007 with the launch of the Kindle. In 2014 Amazon entered the smartphone market with the release of the Fire Phone. It was attractively priced and scooped the market.
Let's personalize your content