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The Personality of a Business: More Than Just a Brand Image

Tullio Siragusa

Case Study: Airbnb’s Personality Shift and Rebranding Background: Founded in 2008, Airbnb started as a platform that allowed homeowners to rent out their spaces to travelers. Design Thinking: Sculpting Business Personality A business’s personality is like an iceberg. Ideate Time to get those creative juices flowing.

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Creativity: More Ideas Leads to Better Ideas

Michael Roberto

The paper is titled, "Quantity yields quality when it comes to creativity: a brain and behavioral test of the equal-odds rule." Does idea fluency (the number of ideas developed) relate positively to creativity and originality? Jung and his colleagues in Frontiers of Psychology. Is this true, though?

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Creating 21st Century Transformational Learning

Innovation Excellence

GUEST POST from Janet Sernack I was privileged to attend one of the first Theory U; Presencing Leadership for Profound Innovation and Change Workshops presented by the Sloane School of Management, in Boston in 2008. This means that I have … Continue reading →

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José Moreno

Innovation 360 Group

Design Thinking. Innovation and Creativity. In the Private Sector, he’s been a pioneer Consultant and founder—associate of several Data, Software and Business, and IT initiatives. He’s passionate about music and Hispanic literature. Area of expertise: Strategy. General Management. Innovation Management. Strategic Change.

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José Moreno

Innovation 360

Design Thinking. Innovation and Creativity. In the Private Sector, he’s been a pioneer Consultant and founder—associate of several Data, Software and Business, and IT initiatives. He’s passionate about music and Hispanic literature. Area of expertise: Strategy. General Management. Innovation Management. Strategic Change.

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71 Innovation Methodologies

Open Innovation EU

Human-Centered Design (IDEO). Updated Model of Design Thinking. Design Thinking Process (Stanford). Focus stage: Maturity Published: 2008 more…. 101 Design Methodology (Kumar). Process of Creativity (Gill). Creative Problem Solving (Isaksen). Possibility Thinking (Burnard).

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Future Trends 2021: People Experience and Challenge-based Learning

Be-novative

Through 2 live talks discussing real stories of how the method of challenge-based learning developed by Apple in 2008 is more trending than ever. We are here to give you tips on your own project or even facilitate your first workshop for free to act on our purpose contributing to a more creative way of work.