Eight Companies that Switched What They Did
Destination Innovation
MAY 24, 2022
In the 1990s it focussed on telecommunications technology. From 1998 to 2008 it was the world’s largest supplier of mobile phones and smartphones but fell behind Apple and Samsung. In 2008 Mars Inc. It became a manufacturer of rubber boots and cables before specialising in electronics. acquired Wrigleys for $23B.
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