The flaw behind coding bootcamps’ attempt to disrupt higher ed
Christensen Institute
OCTOBER 5, 2023
These entities were created during the same period that business guru Rita McGrath described recently in her post, “ The Rise, and Fall, of the Direct-to-Consumer Model ”: There was a brief period in the early 2010’s when a new business model – dubbed “direct to consumer” – emerged and threatened to upend established incumbents.
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