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What is innovation management and why your organization needs it

hackerearth

“Innovation Management is about more than just planning new products, services, brand extensions, or technology inventions. It’s about imagining, mobilizing, and competing in new ways,” says Idris Mootee, author of Design Thinking for Strategic Innovation. They design their strategy based on context.

article thumbnail

What is innovation management and why your organization needs it

hackerearth

“Innovation Management is about more than just planning new products, services, brand extensions, or technology inventions. It’s about imagining, mobilizing, and competing in new ways,” says Idris Mootee, author of Design Thinking for Strategic Innovation. They design their strategy based on context.