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Summaries of the 50 Best Business Books

Destination Innovation

This is the list of sections and book summaries: Alltime Classics How to Win Friends and Influence People by Dale Carnegie – 1936 Think and Grow Rich by Napoleon Hill – 1937 The Power of Positive Thinking by Norman Vincent Peale – 1952 The One Minute Manager by Ken Blanchard and Spencer Johnson – 1981 In Search of Excellence (..)

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Why We’re Digging Deep at Lean Startup Conference 2018

Moves the Needle

Lean Startup Week - this year known as Lean Startup Conference - has traditionally been a staple in the innovation industry for bringing both startups and enterprise companies alike into the same sphere in order to discuss advancements in strategy, tactics, ideas, and social impact.

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71 Innovation Methodologies

Open Innovation EU

Focus stage: Growth Published: 2013 more…. The Lean Startup (Ries). The Lean Enterprise. Focus stage: Early-stage Published: 2013 more…. Focus stage: Growth Published: 2013 more…. Focus stage: Maturity Published: 2013 more…. Focus stage: Seed Published: 2013 more…. Innovation Strategy (Goffin).

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Seven marketing habits to drive multicultural marketing growth

Brunner

Speak to any Gen Z (born 1997-2013) about digital marketing and you’ll sound out of touch because for them everything is digital. However, as you lean into habits one to six, the increased sales and budgets create a virtuous cycle and the opportunity to invest more in minority-focused outlets.

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Key Issues in Innovation Management – Revisited – Part 1

Tim Kastelle

At the beginning of 2013, Tim Kastelle and I identified four key issues in innovation management for the time to come. Another example is the recently introduced strategy framework by Martin Reeves, Knut Haanæs, and Janmejaya Sinha from BCG. Platform business models tend to affect, oftentimes disrupt, multiple industries over time.

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Strategy at McDonald's: Cheaper or More Premium?

Michael Roberto

The McDonald's "concept succeeds best when leaning into core competencies," analysts at Cowen and Co. McDonald's launched Premium McWraps in 2013, and they failed. Mighty Wings — which cost almost $1 per wing — failed in 2013. McDonald's faces a thorny strategy challenge. That's a tough move too perhaps.

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An Answer to the Pains of Integrating Agile and UX

Boxes and Arrows

I recently attended UXPA 2013 in D.C. The strategies employed were coping strategies rather than success. It turns out that Jeff Gothelf, author of Lean UX (the book I’m reviewing here) has also faced the same challenges. The answer situates itself within the Lean approach to product development. Enter the book.

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