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Design Thinking & Human-Centered Design Examples in Healthcare

InnovationTraining.org

Explore examples of how design thinking and human-centered design has led to innovation in healthcare. In this post, we highlighted some of the top examples of design thinking and human-centered design in this industry. Healthcare is one industry among many that can benefit from innovative thinking and human-centered design principles.

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The availability bias: Why we overestimate the likelihood of scary but unlikely events

Idea to Value

However, in the last 500 years only 1,909 confirmed shark attacks occurred worldwide (as of the 2015 research paper ); of the 737 that happened in the United States, only 38 people died in total. Indeed, a 2010 survey conducted in the USA found that shark attacks were one of the top 6 most feared ways to die.

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You do not need to be completely original in order to be creative

Idea to Value

In certain fields, like doctoral students looking for research topics to investigate and write about, a study in 2015 showed that the perceived need to be original causes significant burdens and limits on people. Let us try and prove this with an example. Yet in reality, every creative idea builds on something which came before it.

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Goodhart’s Law: When a target becomes its own enemy

Idea to Value

Some famous examples of this happening include: In India while it was a British Colony, the Colonial Rulers wanted to reduce the number of snakes. As a harmless example, an early Artificial Intelligence learned that in order to not die while playing Tetris, at a certain point the most effective move was just to pause the game.

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How Has Innovation Created a Private Space Race?

IdeaScale

For example, computer chips that were heavy, expensive, and custom-built in the 1960s are now on shelves in stores across the world, driving down the cost of rocketry. In December 2015, SpaceX landed its first reusable first stage of an orbital rocket. In March 2017, SpaceX successfully “recycled” its first rocket.

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Innovators in FMCG love Direct to Consumer

Destination Innovation

Here are some other examples of successful DTC start-ups. It was founded in 2015 with $2.5m There are many other DTC clothing examples. Their innovative mattress was chosen as one of Time’s best inventions of 2015. Like many DTC brands their marketing has been driven by social media activity.

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The 2015 Breakthrough Innovation Report

Innovation in Practice

Nielson released its 2015 BREAKTHROUGH INNOVATION REPORT that features best practices from winning brands – with seven specific case studies from Pepsico, Kraft, MillerCoors, Kellogg’s, Nestle Purina, Atkins and L’Oreal Paris. The report is based on a two year study examining over 3000 products launched in the US.

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