Remove 2017 Remove Competition Remove Marketing Remove Strategic Thinking
article thumbnail

The Essential Connection Between Strategy and Innovation

Paul Hobcraft

If you have a clear strategic understanding of the needs of the business you are getting more of the understanding of where-to-play and how-to-win in your innovation activities and market investment. Investing in this understanding and alignment should never be understated.

Strategy 204
article thumbnail

Rebranding Australia as an Entrepreneurial Nation

IdeaSpies

The initiative is all about better positioning Australia to enhance our global competitiveness. The Foreign Policy White Paper of 2017 found that the current nation branding is fragmented with no unified representation of Australia internationally.