BrainZooming

JUNE 29, 2017

Someone downloaded a free Brainzooming strategy eBook, noting his biggest strategy challenge is “how to do a strategic planning process when you are new.” ” That question relates to something we do all the time: walk into a new client in an unfamiliar industry to design and facilitate a strategic planning process. Secure copies of previous plans and strategy documents, and don’t settle for the first things people offer you.

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Resources Comparison eBook Brainstorming 86

BrainZooming

MAY 26, 2017

I snapped this picture at Target the other evening because of the intriguing product branding ideas it suggests. 3 Product Branding Ideas to Beg, Borrow, and Steal. Suppose you are in a similar product branding situation. You need to reduce what your brand delivers, but still put sizzle into your product so consumers think it is an attractive option. Diet Coke Strategy: Translating small to sip-sized. From the Brainzooming Product Branding Lab.

Strategy 83

Strategy Strategy Exercises Product Strategy 83

BrainZooming

APRIL 5, 2017

Talking to executives, you hear the expectation that an organization should implement a solid strategic plan strategy-by-strategy. To the extent a strategic plan is not implemented in that way, it falls short in some fashion. This goes along with the idea that if you never remove the big strategic planning notebook from your office shelf, it is a complete failure: you might as well not even do a strategic plan.

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Collaboration Exercises Strategic Management Engagement 73

BrainZooming

MAY 9, 2017

Learning what participants in an upcoming big meeting know, think, and believe before they come together in a large group is one tactic to strengthen team collaboration. Gain a sense of what people already think. Better strategize how to introduce challenging points of view. In the new Brainzooming strategy eBook 321 GO! , we share common situations standing in the way of successfully implementing your most important strategies.

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Collaboration Meeting eBook Groups 77

BrainZooming

JANUARY 24, 2017

I had the opportunity to see Dayton Moore, General Manager of the Kansas City Royals , discuss his perspective on organizational harmony as he opened the Jump Start 2017 conference in Atlanta. 10 Keys to Engaging Employees to Improve Strategic Results. Creating Strategic Impact” Leaders need high-impact ways to develop employees that can provide input into strategic planning and then turn it into results.

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Conference Strategy Strategy Engagement 58

BrainZooming

APRIL 21, 2017

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines. 3 Internal Branding Strategy Challenges. In short they need strategic thinkers who can develop strategy and turn it into results.

Strategy 72

Strategy Strategy Policies Report 72

BrainZooming

FEBRUARY 10, 2017

We routinely ask those of you downloading Brainzooming strategy and innovation eBooks to share – if you are willing – the opportunities and challenges you are facing at the time. Here are their comments on opportunities and challenges, along with links to Brainzooming posts addressing the strategy and innovation situations they face: People and Organizational Issues. “Internal politics” 3 Strategies for Navigating a Political Environment.

eBook 58

eBook Exercises Strategy Strategy 58

BrainZooming

AUGUST 1, 2016

If you’ve been a Brainzooming reader for any length of time, you know we’re huge proponents of collaborative strategic planning. Collaborative planning implies a process that goes beyond the board room to include individuals throughout the organization in meaningful ways to provide insights and input to shape organizational strategy. 5 Things Collaborative Strategic Planning Isn’t. Collaborative strategic planning isn’t: 1.

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Collaboration eBook Exercises Tips 63