Fix the Problem or Design it Out?
SEPTEMBER 24, 2018
Plastic straws consistently make … Continue reading → Design Innovation Psychology behavioral design California Design Thinking Human-centered Design Human-centered Innovation Seattle StarbucksLet’s start with the problem. According to The Plastic Pollution Coalition (January 3, 2017) – “It’s National Drinking Straw Day! Each day, more than 500 million plastic straws are used and discarded in the U.S. alone.