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Recognizing the Building Blocks of Innovation

Paul Hobcraft

The idea encouraged exploring the organisation’s boundaries and engaging with customers, suppliers, and partners to co-create and co-innovate. Lean Startup: This approach was about creating a minimum viable product (MVP) and testing it in the market to get customer feedback. This evolved over many years. Open Innovation 2.0 (or

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Generative AI Use Cases and Benefits for Enterprises

Acuvate

Generative AI has the potential to reshape the workplace and the way businesses engage with customers. In the fiercely competitive landscape where the war for talent doesn’t seem to relent, these simplification and efficiency superpowers can set apart the celebrated employers from the rest. However, it’s easier said than done.

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We need a new Energy Mantra- innovate, innovate, innovate.

Paul Hobcraft

Energy is a vital part of any country’s ability to be competitive, and we need to recognize that to innovate is the critical enabler to a clean energy future. Each organization within the energy transition does need to look at its position and applies any changes to advance its competitive position, but perspectives need to open up.

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From legal services to health care to banking, Brunner client campaigns win ADDY awards

Brunner

We’re honored to work with clients across a wide range of industries and serve as an extension of their teams to create strategic marketing that drives results — and earns recognition. In 2021, LVHN saw an opportunity to solidify their market presence and rebrand their children’s hospital, Lehigh Valley Reilly Children’s Hospital.

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Innovation Ecosystem Understanding through an AI-driven approach

Paul Hobcraft

For the past six or so weeks I have been looking into Ecosystems and one of those (famous) strands took me to “Natural Language Understanding” and I read an article by Mark Seall, Head of Digital Communications at Siemens called “ How AI is shaping the future of marketing communications ” and it got me curious.

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Careers Conducive to Creativity

Idea to Value

You’ll generally find the jobs which build EQ are those that see you engaging closely with other people. Particularly in 2021, retail customers are experiencing some significant psychological challenges, often featuring stress and anxiety caused by isolation.

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4 Challenges Facing Embedded Services Organizations & How to Solve Them

Planview

Between 2021 and 2025, the global professional services marketplace is projected to grow from USD $5.428 trillion to $7.063 trillion, which is a compound annual growth rate (CAGR) of 7.9 However, their goal is not just to effectively deliver engagements. Yet while all of this work is valuable, only some is billable. The Final Word.

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