Can’t We All Just Get Along? Innovation and Bridging the Generational Divide
Idea to Value
JULY 8, 2016
While a structured, repeatable innovation process is critical to create and sustain innovation in a competitive, dog-eat-dog marketplace, it alone is not always sufficient to turn a great innovative idea into a profitable “on-the-store-shelves” reality. And Generation X (ages 35-50 in 2015) is projected to pass the Boomers in population by 2028.”
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