Can’t We All Just Get Along? Innovation and Bridging the Generational Divide
Idea to Value
JULY 8, 2016
While a structured, repeatable innovation process is critical to create and sustain innovation in a competitive, dog-eat-dog marketplace, it alone is not always sufficient to turn a great innovative idea into a profitable “on-the-store-shelves” reality. Innovation requires more than just idea generation. In fact, 90 percent of all survey respondents agreed that generational conflict was a time waster.