Drive Your Business with Modern Apps

Learn what you, as a leader, should be doing to create a culture of continuous improvement in your workplace.

This free eBook provides a practical guide to understanding team development to help you with practical day-to-day team building.

American Management Association has conducted research with more than 7,500 participants worldwide to discover what are the core skills that set high-performing organizations apart.

Learn Employee Advocacy lessons from 5 Fortune 200 Brands.

Learn how inadequate employee engagement, poor communications, and other organisational issues could be affecting employee satisfaction and productivity.

Learn how the 98% that deploy collaboration solutions get results.

ZoomInfo

Forward thinking sales leaders are starting to prioritize technology initiatives. Is your team focused on building a reliable tech stack for 2020? As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster. Using ZoomInfo’s exclusive research, third-party studies, and analyst briefs, this eBook aims to help B2B sales leaders better understand: Different ways pro

ZoomInfo

To understand the importance of direct dials, you need to understand connect rates. Often, sales reps who fail to hit the phones hard are left wondering how they missed their quota. While dialing away at targeted prospects, it’s important for them to remember that not all sales outreach is created equal. Take the following stats into consideration: It takes 5 minutes to connect with a prospect via direct dials, but takes 22 minutes using company switchboard numbers.

ZoomInfo

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

ZoomInfo

Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. So what’s the problem? Many organizations fail to properly evaluate vendors during the selection process. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace.

ZoomInfo

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. The primary takeaway? Forrester found “only 1.2% of companies achieved a score indicating maturity in data management practices in the space.".

ZoomInfo

It’s no secret, only 13% of salespeople are satisfied with their CRM. The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity.

Assumptions mapping is the process of identifying and testing your riskiest ideas. Watch this webinar with Laura Klein, product manager and author of Build Better Products, to learn how to spot the unconscious assumptions which you’re basing decisions on and guidelines for validating (or invalidating) your ideas. You'll learn: Why every product leader goes into a new project with untested, hidden assumptions.

Embedding analytics in software presents some unique opportunities—and poses unique challenges—to software teams. What are best practices when designing the UI and UX of embedded dashboards, reports, and analytics? What should software teams know about implementing security that works with the rest of their products? What should product managers keep in mind when adding an analytics project to their roadmap?

The business intelligence market has exploded. And as the number of vendors grows, it gets harder to make sense of it all. Don't go into the fray unarmed. This exhaustive guide with a foreword from BI analyst Jen Underwood dives deep into the BI buying process and explores how to decide what features you need. Download the guide today, and get an evaluation framework for every technical and non-technical requirement that you could imagine.

The world’s favorite applications use predictive analytics to guide users—even when they don’t realize it. No wonder predictive analytics is now the #1 feature on product roadmaps. By embedding predictive analytics, you can future-proof your application and give users sophisticated insights. The Definitive Guide to Predictive Analytics has everything you need to get started, including real-world examples, steps to build your models, and solutions to common data challenges.

Tracking the right metrics is crucial to innovating your products and growing your business. Written by Mixpanel’s Director of Analytics Strategy, Fatih Koca, get the tools, insights, and framework top companies use to define their product metrics.