IdeaScale

SEPTEMBER 8, 2023

Table of Content What is Consumer Research? Consumer research, also known as market research or consumer insights research, is defined as the process of collecting and analyzing information about consumers' preferences, behaviors, and attitudes toward products, services, brands, or market trends. This type of research is essential for businesses and organizations to [.

Examples 130

Examples Trends Marketing 130

IdeaScale

SEPTEMBER 8, 2023

Table of Content What is Consumer Behavior Research? Consumer behavior research is defined as a field of study that focuses on understanding how and why individuals and groups of people make decisions related to the acquisition, use, and disposal of goods, services, ideas, or experiences. This research seeks to uncover the underlying factors [.

Examples 130

Examples Study Groups 130

IdeaScale

SEPTEMBER 8, 2023

Table of Content What is Research Objective? Research objective is defined as a clear and concise statement of the specific goals and aims of a research study. It outlines what the researcher intends to accomplish and what they hope to learn or discover through their research. Research objectives are crucial for guiding [.

Examples 130

Examples Study Learning 130

IdeaScale

SEPTEMBER 8, 2023

Table of Content What is Competitive Research? Competitive research, also known as competitive intelligence or competitive analysis, is defined as the process of gathering, analyzing, and interpreting information about your competitors and the competitive landscape in your industry. The primary goal of competitive research is to gain insights and knowledge that can [.

Competition 130

Competition Tools Analysis Industry 130

IdeaScale

JULY 26, 2023

Using a Business Model Canvas has become one of the premium alternatives to dragging one out on paper. These boards make creating and interpreting business plans or go-to-market strategies a collaborative endeavor and something anyone can create. This article will define what a business model canvas is and discuss its various advantages, how to use [.

Collaboration 130

Collaboration Strategy Strategy Marketing 130

IdeaScale

JULY 25, 2023

Mind maps are some of the easiest diagrams to implement and use, but if you haven’t used them before you might have some questions about their definition and how they’re applied. In this article, we’ll highlight some of the most common mind map questions and provide a comprehensive answer for each. Here’s a quick list [.

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IdeaScale

JULY 25, 2023

The Lean Canvas is one of the best structures to achieve successful product iterations, but if you don’t know how to use it then it won’t be nearly as effective. In this guide, we will define a lean canvas and show how to use it, explain the lean methodology, and discuss the advantages of going [.

LEAN 130

LEAN How To 130

IdeaScale

JULY 25, 2023

What is Enterprise Planning? Enterprise planning is defined as the process of setting company policies, processes and budget requirements that aim to meet set objectives and goals of the larger strategic plan of the company. It takes into consideration all internal and external factors that affect or can potentially affect the business. Enterprise [.

Policies 130

Policies Meeting Company 130

IdeaScale

JULY 24, 2023

In order to engage students across all levels of education, many school districts use the four C’s of education. These values have existed throughout 21st-century education plans and help progress students’ emotional, physical, and social intelligence. Recently, there have been two crucial additions to the four C’s, and in this article, we will outline the [.

Engagement 130

Engagement 130

IdeaScale

JULY 24, 2023

Rose, Bud, and Thorn are known for their adaptability, used in various industries, and for personal reflection. It is a conversational tool used by friends, family, classmates, coworkers, and others to learn how things went for individuals, businesses, or organizations. Organizations encourage this tool to assess their marketing progress and how close they are to [.

Tools 130

Tools Industry Marketing Learning 130

IdeaScale

JULY 18, 2023

What is Social Innovation? Social innovation is defined as the process of developing and implementing new ideas, strategies, or interventions that aim to address social issues and bring about positive social change. It involves the creation and application of innovative approaches, methods, or models to tackle complex societal challenges, such as poverty, inequality, [.

Social Innovation 130

Social Innovation Innovation Examples Strategy 130

IdeaScale

JULY 16, 2023

In this post, we're excited to reveal our latest addition to our innovation management portfolio— the all-new IdeaScale Whiteboard, what you can do with it, and our vision for the product. In remote-first, globally distributed workplaces, getting everyone on the same page can be super challenging. Without face-to-face interactions, we lack the necessary [.

Collaboration 221

Collaboration Innovation Management Innovation Management 221

IdeaScale

JULY 15, 2023

What is Innovation? Innovation is defined as the process of bringing about new ideas, methods, products, services, or solutions that have a significant positive impact and value. It involves transforming creative concepts into tangible outcomes that improve efficiency, effectiveness, or address unmet needs. Innovation is not limited to technological advancements and encompasses novel [.

Innovation 130

Innovation Examples Creativity Technology 130

IdeaScale

JULY 12, 2023

What is Discontinuous Innovation? Discontinuous innovation (also known as disruptive innovation) is defined as a type of innovation that introduces significant changes and often creates new markets or displaces existing ones. It involves the development of new products, services, or business models that fundamentally alter the way things are done in an industry [.

Innovation 130

Innovation Examples Management Disruption 130

IdeaScale

JULY 9, 2023

Innovation is a key driver of business success, and in today's fast-paced digital world, it's more important than ever to stay ahead of the game. One approach to innovation that is gaining popularity is dynamically continuous innovation, which involves making incremental improvements to existing products or services to stay ahead of the competition.

Innovation 130

Innovation Competition 130

IdeaScale

JUNE 27, 2023

What is Incremental Innovation? Incremental innovation is defined as the continuous improvement and advancement of existing products, processes, or services within an organization. It involves making small, gradual changes or enhancements to existing offerings to enhance their performance, functionality, efficiency, or user experience. Unlike radical or disruptive innovation that introduces completely new and [.

Innovation 130

Innovation Examples Disruption Change 130

IdeaScale

JUNE 27, 2023

What is Ideation? Ideation is defined as the process of generating, developing, and refining new ideas for a specific goal. It is a creative and brainstorming-driven approach to exploring potential solutions to problems, creating innovative products or services, or identifying new opportunities for business growth. Ideation involves free thinking, open-mindedness, and the exploration [.

Ideation 130

Ideation Brainstorming Strategy Strategy 130

IdeaScale

JUNE 22, 2023

What is a Focus Group? A focus group is a qualitative research method used in market research and social sciences, where a small group of people, typically 6 to 10 individuals, participate in a guided discussion about a particular topic. The purpose of a focus group is to gather opinions, perceptions, attitudes, and [.

Groups 130

Groups Examples Marketing 130

IdeaScale

JUNE 11, 2023

As the world continues to evolve, so does technology. From smartphones to self-driving cars, technological innovation examples are everywhere we look. It's exciting to think about what the future holds, and these ten mind-blowing technological innovation examples will change the way you think about it. 10 Technological Innovation Examples That Will Change Your Thinking Augmented [.

Examples 130

Examples Innovation Technology Change 130

IdeaScale

MAY 21, 2023

Innovation is the lifeblood of business. It's what keeps companies ahead of the curve, and it's what enables them to stay competitive in a rapidly changing market. But what is innovation in business, and how can it be used to stay ahead of the game? In this ultimate guide, we'll explore the ins and outs [.

Innovation 147

Innovation Competition Change Marketing 147

IdeaScale

MAY 19, 2023

IdeaScale, the leading idea management solution for government, announced it has secured its 8th Federal Risk and Authorization Management Program (FedRAMP®) Authorization to Operate (ATO). IdeaScale is the only FedRAMP certified idea and innovation management software, and each new designation solidifies their standing as an industry leader. Their 8th FedRAMP ATO comes from Defense Counterintelligence [.

Innovation 130

Innovation Innovation Management Idea Management Software 130

IdeaScale

MAY 17, 2023

What is Quantitative Market Research? Quantitative market research is defined as a type of research that involves the collection and analysis of numerical data to understand market trends, consumer behavior, and other business-related variables. It typically involves surveying a large sample of people or a target audience to gather data using surveys, polls, or questionnaires, [.

Examples 130

Examples Marketing Survey Analysis 130

IdeaScale

MAY 7, 2023

Innovation thinking has become a crucial aspect of business success. In today's rapidly changing world, it's essential to stay ahead of the curve, and the best way to do so is by embracing innovative thinking. Innovation thinking is all about taking a fresh approach to problem-solving and finding creative solutions that can revolutionize your business. [.

Innovation 130

Innovation Creativity Change 130

IdeaScale

APRIL 30, 2023

As technology continues to evolve, so do the ways in which businesses operate. Disruptive innovation examples are constantly emerging, changing the way industries function and altering the status quo. In this blog, we'll explore 10 game-changing disruptive innovation examples that are sure to blow your mind. 10 Game-changing Disruptive Innovation Examples Uber - Revolutionizing Transportation [.

Disruption 130

Disruption Examples Innovation Change 130

IdeaScale

APRIL 16, 2023

Innovation has been the driving force behind some of the most significant advancements in modern history. From the invention of the wheel to the creation of the internet, innovation has enabled us to achieve new levels of progress and success. Today, driving innovation is more critical than ever before, as industries all over the world [.

Innovation 130

Innovation Industry Change 130

IdeaScale

FEBRUARY 19, 2023

Creating a vision board is an effective way to promote innovation in any organization. They are also a secret to success for entrepreneurs across a variety of industries. Vision boards provide an excellent opportunity to brainstorm, set objectives, and visualize goals. They can also be utilized to maintain inspiration and track progress. Let’s dive into [.

Innovation 130

Innovation Brainstorming Industry 130

IdeaScale

FEBRUARY 16, 2023

Innovation is a crucial driver of progress and success in many industries, but traditional approaches to innovation may be insufficient in today's rapidly changing business environment. Open innovation is a new paradigm for innovation that is gaining popularity among forward-thinking businesses. In this article, we will explore the concept of open innovation, its benefits, and [.

Open Innovation 246

Open Innovation Innovation Industry Change 246

IdeaScale

DECEMBER 20, 2022

Outshining the competition and generating disruptive ideation are worthy objectives, but they shouldn’t be your only objectives. If you plan to take your products global or expand your global reach, reverse innovation must be a priority. By meeting the needs of lower-income demographics and emerging markets, you can rapidly and drastically increase your profits.

Innovation 147

Innovation Ideation Disruption Competition 147

IdeaScale

DECEMBER 13, 2022

If you are looking to take your ideation to the next level, it’s time to strategically empower your middle management team. This isn’t only because they are the ones implementing your innovation initiatives, but because they are closer to your key sources of inspiration—your customers and your employees. Allowing your middle managers to shine minimizes [.].

Innovation 147

Innovation Management Ideation 147

IdeaScale

NOVEMBER 17, 2022

While many of your products and services will need to evolve, not every wheel needs to be reinvented. Or, not at the present moment. In your effort to maintain your competitive edge, you and your team are sure to be brainstorming what’s next. While ongoing innovation is essential for sustainability, you must ensure you [.].

Innovation 130

Innovation Brainstorming Competition 130

IdeaScale

NOVEMBER 10, 2022

Company culture is more than just a mission, vision, and value statement. It's a set of shared values, beliefs, and expectations that serve as guiding principles for everyone in an organization. Culture is the glue that holds the company together and keeps it strong. It influences how employees interact with and engage one another, [.].

Culture 130

Culture Company How To Engagement 130

IdeaScale

OCTOBER 20, 2022

While being able to do it all is often touted as a badge of honor, high-performing teams are the “secret sauce” behind brands including Apple, Disney, Amazon, and Google. When you build a team with specialized but complementary skill sets and create an environment that fosters innovation—the sky’s the limit. But what sets high-performing and [.].

Innovation 130

Innovation 130

IdeaScale

OCTOBER 6, 2022

The 2018 Benchmarking Innovation Impact report gathered powerful perspectives regarding why new projects fail. The report surveyed 270 innovation, strategy, and R&D executives with the objective of identifying the top barriers to organizational innovation. The top 5 of these barriers are below. By understanding what they are you can take measures to safeguard against [.].

Innovation 130

Innovation Survey Report Project 130

IdeaScale

AUGUST 31, 2022

Highlights Especially in hybrid work and the asynchronous workplace across time zones, getting everyone on the same page at a meeting can be difficult. Proper timing, interactive exercises, friendly debates, and both active and passive comments can help teams be more creative. Don’t forget to ask your team what else they can use to be [.].

Brainstorming 130

Brainstorming Exercises Creativity Meeting 130

IdeaScale

JULY 6, 2022

Women innovators historically haven’t had the opportunities or visibility their male counterparts enjoyed. In fact, when Forbes released its 2020 list of 100 Most Innovative People in Business, there was only one woman on the list. There remains an enormous cultural reporting bias in favor of male inventors despite the countless female innovators involved in some [.].

Innovation 130

Innovation Culture Report 130

IdeaScale

APRIL 20, 2022

Creating a sustainable workplace has become a pressing concern for private and public entities alike. Reducing waste and carbon emissions demands new approaches, ideas, and strategies to develop momentum around sustainability, and a custom sustainability plan to fit each organization’s needs. Many workplaces have turned to idea sharing initiatives and brainstorming to craft business-specific approaches [.].

Case Study 130

Case Study Brainstorming Study Strategy 130

IdeaScale

APRIL 28, 2022

Highlights Despite seeming to appear out of nowhere, most great innovations are the culmination of years or even decades of work from multiple entities. Innovation strategy should be built around the idea of industry-changing innovation taking years broken into smaller, more manageable goals. A well-designed innovation platform can help you maintain the momentum and energy [.].

Innovation 130

Innovation Strategy Strategy Design 130