Launching an idea management program is a complex process with many obstacles to avoid and opportunities to uncover. Fortunately there are a wealth of best practices available from companies who have navigated this process successfully. One great example of this is Kessel AG, a premium manufacturer of innovative drainage products based out of Lenting, Germany. In this session we will interview their program leader, Roland Priller to learn more about the early success of their company wide Idea Management program involving 500 employees. Register now to secure your place and join us live.
The Kessel Idea Management Story | Innovation Interview
What Will You Learn?
The Idea Management Process
We’ll cover the process from end-to-end so that you gain an understanding of idea generation, evaluation, and implementation, and how enterprise companies can establish the right process to convert the best ideas into impactful innovations.
Real-World Use Cases and Actionable Insights
Drawing on best practices from some of the world’s most innovative companies, you’ll receive a wealth of actionable advice to help you establish your own idea management process.
How to Leverage Technology
The buying process that led Kessel to choose Qmarkets, including unique requirements, relevant features and capabilities, lessons learned, and more.
The Speakers
Marthe Balzer
Director, Innovation Solutions
Marthe has years of experience in innovation and idea management, technology scouting, trend scouting and continuous improvement, as well as the conception and implementation of classic requirement and strategic workshops with regard to process formation, employee involvement, process optimization and all other topics around innovation.
Steffen Donauer
Leiter Produktmanagement
Ich leite das Produktmanagement der KESSEL AG (Technologieführer in der Entwässerungstechnik – Rückstauventile, Abläufe, Abscheider und Pumpentechnik) und bin in dieser Funktion ebenso für das Innovationsmanagement verantwortlich.
Sonja Engelhardt
The Schedule
In this session we’ll follow the journey of an idea from inception to implementation, providing tips, tricks, and insights for every step of the process.
00:00
Introduction & Agenda
An introduction to the topics we’ll be covering over the course of the session.
05:00
Idea Generation
Qmarkets’ Steve Reed will provide an overview of ideation and its importance, before diving into some techniques and tools to facilitate collaborative ideation.
15:00
Idea Validation
Ariana Smetana will show us how to validate ideas based on product management principles.
25:00
Idea Implementation
Ariana will then focus on how to implement ideas successfully before handing over to Steve who will share some insights and best practices.
40:00
Q&A Session
Steve and Ariana will answer a few questions from the audience as the session comes to a close.
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