Is Facebook the Next AOL?
APRIL 9, 2018
Companies I’ve led have been active buyers of advertising on Facebook at every stage of its evolution. AOL came to love hammering our screens with advertisements. When it was the onramp to connectivity we were already paying a monthly fee for the privilege of being an advertising target, but this additional banquet of media cash was a renewable feast of dots and spots. I used to like AOL. Back in the day we called it by its full name, America Online.