PESTLED360: Iron Out Key Driving Forces in Your Current Environment and Anticipate Future Ones
Innovation 360 Group
MAY 21, 2020
This could for instance be future competitors or collaborators and the force could be competition from new entrants. So, step one : Major players will not be able to compete on short haul, but the new airline can’t handle all the demand on its own. Look to understand their impact, and the impact of each force or forces on them.
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