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Highly creative brains may have more “random” connections

Idea to Value

However, a new series of brain imaging studies by UCLA researchers has found that the brains of highly creative Big-C people may be wired differently. Our results showed that highly creative people had unique brain connectivity that tended to stay off the beaten path,”. So what can we learn from this?

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How could SouthWest Airlines spend A Billion Dollars for IT Modernisation

Rmukesh Gupta

One of the biggest news story this last Christmas season was the cascading effect of flights being cancelled by Southwest Airlines. According to their SEC filing, they had to cancel more than 16700 flights over the holiday period in December, costing them an estimated $725million-$825 million.

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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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5 Must-See TED Talks to Spur Innovation

IdeaScale

Jia Jiang: What I Learned From 100 Days Of Rejection. Tim Harford: How Frustration Makes Us More Creative . Cleaning up a mess, it turns out, can often be more creative than the process of making that mess. Jim Whitehurst: What I Learned From Giving Up Everything I Knew As A Leader. Tim Harford talks frustration.

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Innovation Sighting: Adjustable Airline Seats

Innovation in Practice

They adjust and learn, then adapt their performance to suit the needs of the user. From Fox News : The airline legroom wars may finally be coming to an end. It's a great tool to make products and services that are "smart."

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Now Streaming: Extreme Creativity with Vickie Howell

BrainZooming

Vickie’s drive to strategize, revise, and improvise in the name of extreme creativity and productivity is as fierce and inspiring as ever, making her a natural choice for an interview on the Brainzooming blog. Now Streaming: Extreme Creativity and Vickie Howell. What I’d also like to do is investigate: can we sell this to an airline?

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Innovation Sighting: Adjustable Airline Seats

Innovation Excellence

They adjust and learn, then adapt their performance to suit the needs of the user. Here's a nice example of the Attribute Dependency Technique, one of five in the innovation method called Systematic Inventive Thinking (SIT). It's a great tool to make products and services that are "smart." Continue reading →