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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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Strong Airline Profitability? Is it Really About Fees?

Michael Roberto

Source: Dallas News For decades, the airline industry has been characterized by abysmal profits. The list of airline bankruptcies is seemingly endless. airline industry profitability is very strong at the moment - "healthier than ever" according to the headline. airlines averaged $19.65 airlines averaged $19.65

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Can AI Help Reframe Business Problems?

Stephen Shapiro

Monitor baggage claim wait times: Keep track of how long it takes for bags to arrive at the baggage claim area, and use this data to identify patterns or trends. Work with airlines and other partners: Collaborate with airlines and other partners to find ways to improve the baggage handling process. But back to baggage claim.

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The Sky’s the Limit with Open Innovation

IdeaConnection

As part of its efforts to innovate and maintain a leading position in its market Singapore Airlines (SIA) is ramping up its open innovation endeavors. Settings its Sights on Being the World’s Leading Digital Airline. Also on its agenda is a strengthening of its internal open innovation culture.

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How to Write a Team Vision Statement [Template Included]

CMOE

This data should center on values, purpose, and performance. How Qualitative Data Initiate regular team and one-on-one conversations with team members. Quantitative Data Encourage team members to tap into tangible performance data to help answer the questions above. Connect data to current initiatives.

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Personalization: Where Are You?

Linda Bernardi

My passion for data has always been to harness information into useful insights in order to improve services and delight customers, not to collect, archive, then never change business models. My personal data is stored by almost all my vendors, yet no vendor has yet stepped up to use this data (anonymously) to vastly improve services for me.

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Have You Taken These 5 Necessary Steps to Increase Your Cybersecurity at Work?

InnovationManagement

Data breaches at large companies like Facebook and Delta Airlines have brought cybersecurity to the forefront of boardrooms across the world. Major corporations, the healthcare industry, and even the federal government are all monitoring network and digital infrastructures closely.

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