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JetBlue Acquires Spirit Airlines: Will Straddling Work?

Michael Roberto

Source: Getty Images The bidding war for Spirit Airlines has ended. The combined airline will have 458 planes—up from JetBlue’s fleet of just over 280 jets now—and will have over 300 more on order. Historically, firms in the airline industry has struggled to be consistently profitable. It's a fascinating question.

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Get Someone Else to Do the Work

Destination Innovation

It also saved the airline the task of checking them in. The airline had transferred part of the job to the customer. It is reported that wild crows have been enlisted to pick up discarded cigarette butts from the streets of Stockholm in Sweden. This saved time for passengers without luggage to check.

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Ten Things United Airlines Might Have Done

Gregg Fraley

Improving Customer Service at United Airlines Requires a Paradigm Shift and Recognizing They Have a Problem. 10 Things United Airlines Might Have Done (see below). Once again we have an incident of extremely poor customer service from a major airline. According to reports, they made two offers to passengers before the incident.

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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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Innovation Sighting: Adjustable Airline Seats

Innovation in Practice

From Fox News : The airline legroom wars may finally be coming to an end. Engineering firm B/E Aerospace has filed a patent for a “legroom adjustable” seat design that allows flight attendants to move a seat forward or back depending on the size of a passenger, reports the Telegraph.

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Strong Airline Profitability? Is it Really About Fees?

Michael Roberto

Source: Dallas News For decades, the airline industry has been characterized by abysmal profits. The list of airline bankruptcies is seemingly endless. However, the Wall Street Journal reports this week that U.S. airline industry profitability is very strong at the moment - "healthier than ever" according to the headline.

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Virgin just invested in new supersonic jets which travel faster than Concorde

Idea to Value

hours, yet would be cheap enough to run that they would be economically competitive with normal airlines taking more than twice as long. Boom has also reportedly signed a $2 billion (£1.4bn) deal with an unnamed London airline to help it develop its own planes. times faster than any other airliners, up to speeds of 1,451mph (Mach 2.2).