Thinkers360 - Thought Leader Interviews

MARCH 22, 2024

We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers, analysts and influencers worldwide – Explore membership today ! Thinkers360: Tell us a bit about your background and areas of expertise.

Video 52

Video Leadership Marketing Artificial Inteligence 52

Thinkers360 - Thought Leader Interviews

FEBRUARY 23, 2024

Focus Areas: Creativity, Coaching, Management, Diversity & Inclusion Thinkers360 In-Depth Profile & Portfolio: CB Bowman Social Media: LinkedIn | Twitter Books: Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success.

Leadership 52

Leadership Roadmap Video Marketing 52

New Markets Advisors

JUNE 28, 2019

including both B2B and B2C customers?—?are Too often I see omnibus research projects that try to answer dozens of different questions that have been floating around the organization. Those same projects attempt to revisit past research to see what has changed, concept test new ideas, and identify emerging trends and behaviors.

Marketing 40

Marketing Trends Roadmap Agile 40

David Marks

OCTOBER 27, 2017

Many technology companies, particularly in the B2B space, find that an undignified experience. Further the company should have a balanced portfolio of projects across different innovation horizons, and various areas of its value chain. Some of these are tied to customer benefit. But not all are.

Industry 49

Industry Innovation Management Management Technical Review 49

David Marks

OCTOBER 27, 2017

Many technology companies, particularly in the B2B space, find that an undignified experience. Further the company should have a balanced portfolio of projects across different innovation horizons, and various areas of its value chain. Some of these are tied to customer benefit. But not all are.

Industry 40

Industry Technical Review Innovation Culture 40

New Markets Advisors

DECEMBER 10, 2018

This year, Microsoft shifted gears and relaunched Kinect in a B2B context where it is being better received. Project Kinect for Azure ?—?allows He is a co-author of the award-winning book Jobs to be Done: A Roadmap for Customer-Centered Innovation. The new iteration?—?

Innovation 40

Innovation Strategy Strategy Roadmap 40

David Marks

OCTOBER 27, 2017

Many technology companies, particularly in the B2B space, find that an undignified experience. Further the company should have a balanced portfolio of projects across different innovation horizons, and various areas of its value chain. Some of these are tied to customer benefit. But not all are.

Industry 40

Industry Innovation Management Management Technical Review 40