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The Marketing Impact of Content Strategy: A Data-Driven Roadmap to Engage Your Audiences

Brunner

Instead of guessing what topics to cover and formats to use, you can develop a well-researched content strategy framework, grounded in data, to determine the right channels, the right formats, and the right target audiences for our content. Analyze the data regularly to understand what works and what needs improvement. She holds a B.A.

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Qmarkets and OmniStrada Partner to Empower Asian Businesses with Continuous Improvement Culture & Capabilities

Qmarkets

Qmarkets’ innovation management software facilitates idea generation, evaluation and implementation, collaboration, and data analysis. About OmniStrada OmniStrada is a boutique digital consultancy based in Singapore, advising B2C and B2B businesses across Asia. About Qmarkets Managing innovation at large company is never easy.

Culture 98
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AI Meets Design Thinking: Crafting a People-Centric Business Future

Tullio Siragusa

We transitioned from B2B or B2C to P2P. We witnessed a business paradigm shift from B2B and B2C to P2P — people to people. It processes and analyzes data in extraordinary volumes, discerning intricate patterns in behavior and sentiment. But what drove this change?

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Orchestrating Design Thinking and AI for a People-Centric Business Future

Tullio Siragusa

It’s a shift from business-to-business (B2B) and business-to-consumer (B2C) models to a more human-centric model: People-to-People (P2P). By processing and analyzing vast amounts of consumer data, AI can help the company identify and connect with people who share these values.

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Brunner Honored for Integrated Marketing, PR Campaigns at PRSA Renaissance Awards

Brunner

These campaigns are built on the foundation of strategy, data and creativity – and it’s fantastic to get recognition while elevating our clients in the process.”. Most recently, Brunner took home Best in Show for its B2C digital campaign on behalf of client Zep. The Home Depot Rental: Integrated Marketing Campaign.

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My 5 S for future Innovation: Smart, Stacks, Scale, Storage, and Software

Paul Hobcraft

“The bold intention is to create a unified, AI-assisted developer experience with deep integration of the event management, data and analytics services of MindSphere into Mendix, to create the world’s leading Low-Code and (Industrial IoT platform” (Mindex Quote). That got my attention.

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The Future of Retail

Daniel Burrus

Data-Driven Insights. Secondly, data-driven insights are huge. What you don’t know, and the insights that retailers are looking for, is always in the data, giving you the Anticipatory edge on a silver platter. The moral here is that you don’t know what you don’t know, and the insight — it’s all in the data,” Berkman adds.