Remove Change Remove Comparison Remove Competition Remove Marketing
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Discontinuous Innovation: Transforming Industries & Creating New Markets

Qmarkets

By definition, it refers to the introduction of groundbreaking products or services that fundamentally change market dynamics, often rendering existing solutions obsolete. This form of innovation doesn’t just improve on existing products; it completely redefines them, creating entirely new markets and consumer behaviors.

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How Benchmarking Against Market Leaders Can Drive Business Success

Leapfrogging

Even worse, your business may end up being disrupted by the next big innovation that comes on the market. They measure what is working within the organization, and more importantly what isn’t, in order to gauge what needs to change. Look at your competitive set and determine which companies you want to compare yourself with.

Marketing 100
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First-Mover or Fast-Follower: Which is the right innovation strategy for you?

Idea to Value

What makes more sense: To be the first player in a brand new market, able to be the first (or only) company which customers buy from? To wait until other companies have proven there is a market for a new offering, and then quickly develop and scale your own? This can require significant marketing and sales effort to change.

Strategy 257
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You can't burn data

Jeffrey Phillips

As the concept of digital transformation takes root, you may frequently hear comparisons between data and oil. This comparison was strong enough to lead Wired magazine to define data as the new oil in a magazine article some years ago. On the surface, this comparison seems to make some sense.

Data 157
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At the digital transformation and innovation crossroads

Jeffrey Phillips

Most corporations are struggling to comprehend the changes in front of them, but at the same time are so fixated on short term thinking that they struggle to see the tsunami that is emerging just over the horizon. Change is being thrust upon them. The corporations didn't change. This is a dramatic business model change.

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Competitive Strategy – 7 Ways to Avoid “Never and Always”

BrainZooming

They reported the team’s defensive coordinator, Bob Sutton, told them that when planning competitive strategy , “I want to stay out of ‘never’ and ‘always.’”. What fantastic competitive strategy advice to incorporate this time of year as you implement new strategies. Who Sees Predictable Competitive Strategy Moves?

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Navigating the Shift from Project to Product: A Map for Success 

Planview

In the dynamic world of technology, where the pace of change is relentless and the demand for agility is non-negotiable, how do enterprises ensure they’re on the path to success? It’s a paradigm shift that promises reduced time-to-market, heightened agility, and an unwavering focus on delivering value.

Project 69