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Podcast S4E84: Uli Weinberg – How Design Thinking has changed

Idea to Value

In today’s episode of the Idea to Value Podcast, we speak with Prof Uli Weinberg, Director der HPI School of Design Thinking and President of the Global Design Thinking Alliance. We speak about how Design Thinking has changed over time, where it is going and how it needs to be taught in a different way to stay relevant.

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GLIDE: The new “creative” Artificial Intelligence which can compete with human graphic designers and artists

Idea to Value

See the video here to understand how it works: As you can see in the video , the software is able to take any text command you give it, and either produce an image with that, or even edit existing images with your words. Video Game Pixel Art. Most impressively, you can specify the style that the image should be in.

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Capturing Attention in the Digital Age: A Design Thinking Approach

Tullio Siragusa

Capturing Attention in the Digital Age: A Design Thinking Approach In the modern digital landscape, attention is the new currency, surpassing traditional commodities in value. Having explored the complex landscape of the attention economy, let’s now look into how Design Thinking serves as a strategic tool in navigating this environment.

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The Detriments of a Command-and-Control Culture and the Power of Design Thinking

Tullio Siragusa

The Detriments of a Command-and-Control Culture and the Power of Design Thinking In the competitive landscape of modern business, the approach we take to leadership can make or break an organization. Hinders Responsiveness to Change In a rapidly changing business landscape, agility and adaptability are crucial.

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How machines learn (a great video explanation of deep learning)

Idea to Value

The first is “blockchain”, which anyone who has seen the bubble of the cryptocurrency market rise can attest to ( side note: I am amazed that a cryptocurrency designed after the internet Doge meme to show the silliness of cryptocurrencies is now worth more than $1 billion ).

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Behavioral Design Training

InnovationTraining.org

Find training resources related to behavioral design. Popularized by Stanford University Behavior Design Lab founder Dr. BJ Fogg, behavioral design thinking is a model and theory that seeks to understand behavior and the role it plays on consumer action. What is behavioral design? Image Source.

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The “average customer” does not exist, so stop designing products for fake personas

Idea to Value

These are the people who they design their products and services for. Alternatively, many Startups, Marketing and Design Thinking Agencies also use a tool to imagine their potential average customer, usually called a Customer Avatar or Customer Persona. In the 1940s, the US had begun changing the design of its airplanes.

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