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10 Game-Changing Strategic Marketing Innovations You Need to Implement Right Now

IdeaScale

Strategic marketing innovations are crucial for businesses looking to stay ahead of the curve and succeed in today's highly competitive market. With the constant changes in technology and consumer behavior, it's essential to keep up with the latest trends and adopt new strategies that can help your business grow.

Marketing 130
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Market creation as a catalyst for inclusive growth and prosperity

Christensen Institute

There is nothing automatic about the “progress” part of technological progress. In fact, they show that in many cases, new technologies often have deleterious effects on workers and society as the technologies tend to exacerbate inequality, increase pollution, and reduce standards of living.

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Phasing the Energy Transition by Technology and Horizon Management

Paul Hobcraft

For this to happen, our focus today should be fully on low-carbon technologies and their technical realization. Transformative innovation from technologies has yet to fully emerge. Extending Mature and Established Technologies, 2. Those technologies in fundamental research or yet to be proven beyond the lab or small pilot scale.

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Working together to shape innovation for meaningful change

Paul Hobcraft

Shaping Innovation for a Meaningful Change Following on from my initial post, “ Our Need is to Shape Innovation Dynamically, ” this post outlines the eight value-adding points that I can help build out and deliver alongside you in different delivery modules to fit your circumstances and budgets.

Change 173
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Going to Market Smarter in the New Economy

Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.” To succeed, you must change the way you conceive and build new products as a digital business. The fight to find new customers and retain existing ones is the biggest business challenge for many companies.

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Customer Journeys and the Technology Adoption Lifecycle

Innovation Excellence

Moore Like everything else in this Darwinian world of ours, customer journeys evolve with changes in the environment. Ever since the advent of the semiconductor, a compelling source of such changes has been disruptive digital technology.

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Innovating the future by combining humans, technology, and AI

Paul Hobcraft

The interplay potential in exploring the combination of humans, technology and AI This interplay between humans, technology, and AI is dynamic and involves continuous interaction, collaboration, and feedback between these elements. Collaboration : Humans and technology/AI systems collaborate to achieve common goals.

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How AI Can Radically Change Your Business

In a time that's driven by the almost manic pace of technological advancement, adapting to change is a must for any business. That's why it is so important to be on top of the cutting edge solutions available in the market. Today, they come in the form of AI-based tools.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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Cloud-Based Solutions: The Sky Is the Limit for Retail Success

Speaker: Ryan Bryers, SVP of Global Engineering

With technology giants like Google, AWS, and Azure leading the charge, the true value of the cloud extends far beyond cost savings. In a rapidly evolving industry, the shift from traditional on-premise systems to cloud-based solutions has become crucial for retail success. Save your seat today!

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The New Tech Toolbelt: Digital Twins, IoT, Cobots, & More

Speaker: Cory Skinner, Founder and CEO of FactR

From limited visibility and a lack of real-time data to a lack of agility and responsiveness to changing market conditions, there's no shortage of difficulties that today's supply chain professionals can encounter. What can be done to not only address these challenges, but overcome them? Register now!

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.