BrainZooming

APRIL 6, 2016

I am in New York today delivering a Brainzooming branding strategy workshop on Engaging Your Internal Brand Team. The event is the Brand Strategy Conference. Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience. Mike Brown.

Engagement 40

Engagement Strategy Strategy Strategic Thinking 40

BrainZooming

DECEMBER 4, 2017

General managers and non-financial executives are placed in unfamiliar and poorly-performed accounting roles. Budget meetings are not integrated with strategic planning and business strategy. Accounting and finance act as if they control the business and are integral to generating revenue and profit.

Meeting 94

Meeting Strategic Thinking eBook Strategic Management 94

BrainZooming

JULY 11, 2017

As I explained it, our objective when leading a strategic planning process is to make sure the result is an innovative, implementable strategy. 9 Things to Deliver in a Strategic Planning Process. That specific phrase (an innovative, implementable strategy) is very important to a strategic planning process.

Strategic Thinking 69

Strategic Thinking Strategic Management Strategy Strategy 69

BrainZooming

MARCH 28, 2016

We are big fans of strategy statements incorporating simple language an organization uses to talk about its daily business activities. Strategy statements should not be filled with complex jargon that most people cannot understand or with generic language that could apply to ANY business. Think about that for a minute.

Strategy 40

Strategy Strategy eBook Strategic Management 40

BrainZooming

MAY 16, 2017

All the good ideas are getting in the way of the game-changing idea you need to develop and successfully implement. You have a major strategic move to make with the company. Big strategy statements shaping your organization needn’t be complicated. Your organization is pursuing lots of good ideas.

Exercises 83

Exercises eBook Leadership Collaboration 83

BrainZooming

JUNE 20, 2017

Do you dread strategy meetings ? Really, we’re among friends, so you can be completely truthful in your answer: Do you REALLY, REALLY DREAD strategy meetings? Every executive dreads strategic planning. While a strategic planning process may promise to deliver real objectives and tactics, it often never happens as promised.

eBook 41

eBook Exercises Meeting Strategy 41