#2,049 – 2021 Breakthrough Nominee: Shopatainment
Greatest. Idea. Ever.
DECEMBER 30, 2020
We shop out of necessity and utility, of course. By comparison, digital ad spend in the U.S. And in some ways the movement is already here within Instagram and TikTok as celebrities and influencers are already building content around endorsing items, collaborating with brands, and in some cases even launching their own product lines.
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