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AQX Law Firm: Product Strategy and What’s Ahead

Anaqua

At Anaqua, client-led innovation and product strategy have been part of our DNA since our founding. Customers continue to drive the roadmap, supported by advancements in technology and business practices. In November 2020, Hyperion Research awarded Anaqua the Highly Innovative designation for our Customer-Driven Roadmap and Persona Driven User Interface. These are very active groups where we get input about needs and test ideas and new product development.

The Importance of Listening When Developing a Product Roadmap

Anaqua

When it comes to product strategy and development at Anaqua, the key word is LISTEN. In developing the Anaqua 2022 roadmap for our AQX IP management platform, we listened to our customers, listened to the market, then we worked directly with our customers through two rounds of interviews, sharing and refining our thoughts with them, and listened again. The product roadmap process at Anaqua is always iterative. Helping clients connect, collaborate, and innovate.

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Setting Industry Benchmarks Through Client Collaboration

Anaqua

With client-led software development, we partner closely with our clients to develop a long-term strategic roadmap where we identify opportunities and gaps (such as functional capabilities), and then determine what elements Anaqua should build, buy, or partner that will best support our platform, AQX®, and most importantly the needs of our clients. Simply put, if it is not in our clients’ best interest, then it is not in our product roadmap. Our Clients Make an Impact.

Unleash Your Visual Superpower!

Boxes and Arrows

Meaning anyone who provides the vision for a product, whether it be in code, wireframes, comps, prototypes, or cocktail napkins. At a certain point, clients stop listening to the strategy—they just want to get to the pictures. But does that mean that designers should just make pictures and leave the strategy to others? The best designers transcend the gap between strategy and execution. Imagine getting two ideas for a new product. Design itself is a product.

The UX Professionals’ Guide to Working with Agile Scrum Teams

Boxes and Arrows

When I left the company three years later, more than 150 teams at that company were using Scrum for developing both infrastructure and product features. In my experience, when product development is managed with an Agile development approach, user experience professionals are expected to find a way to work within the Agile framework to succeed. Both designers and user researchers shared techniques for keeping product owners and developers informed and aware of their progress.

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