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Discontinuous Innovation: Transforming Industries & Creating New Markets

Qmarkets

By definition, it refers to the introduction of groundbreaking products or services that fundamentally change market dynamics, often rendering existing solutions obsolete. This form of innovation doesn’t just improve on existing products; it completely redefines them, creating entirely new markets and consumer behaviors.

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How Benchmarking Against Market Leaders Can Drive Business Success

Leapfrogging

Even worse, your business may end up being disrupted by the next big innovation that comes on the market. Most often, metrics used for comparison include sales figures, quality of products or services, brand awareness or customer experience. So what do you do when you want to find out how your business is doing?

Marketing 100
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Use Intuition for Innovation Just Like Apple and Target

Leapfrogging

Disruptive Innovators Use Their Gut. Apple never did formal market research to tell them what to do. Steve Jobs once said, “We do no market research. When we try to hold large amounts of information in our heads–like all the trends, customer needs, competitive activity, etc. The answer may surprise you.

Data 130
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3 Ways to Stay Ahead of Disruptive Brands Screwing Up Your Customer Expectations

BrainZooming

Years ago, I attended a services marketing conference sponsored by a prominent university. These new disruptive options have caused frequent rideshare customers to forget how cabs operate. Explore their marketing materials, content marketing, and accessible customer communications. This is easier done in consumer markets.

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Navigating the Shift from Project to Product: A Map for Success 

Planview

It’s a paradigm shift that promises reduced time-to-market, heightened agility, and an unwavering focus on delivering value. Prepare for Change: Robust change management encompasses comprehensive training, effective communication, and gradual scaling to enable sustainable growth while minimizing disruptions.

Project 69
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Ecosystems need re-stating for business. Are they real ecosystems?

Ecosystems4Innovating

I wanted to look at this and make some observations and comparisons. Differences in Business Ecosystems from Natural ones -Businesses tend to design Ecosystems as “competitive forces”, not fully appreciating “competing forces” that might have greater consideration in a globally connected world of interdependencies. Evolution is forced.

Design 59
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Top 3 Alternative Assets for your Business Innovation Strategy

Qmarkets

This can result in the formation of ideas for new products and strategies, which ultimately can create competitive advantage and deliver incredible ROI. Not just because the business can ask their employees for solutions to strategic problems or for ways to increase competitive advantage, but as a way to embolden their workforce.