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The limitations, criticisms and new pathways for Design Thinking – Part One

Paul Hobcraft

Let me summarize where we are today in design thinking. In the past couple of weeks, I have been spending a fair amount of time on investigating design thinking. This is part one of my thoughts that came out of investigating and researching design thinking in the past couple of weeks. Within two posts, I want to provide my outcomes, bridging the present and pointing towards a better design thinking future, in my opinion urgently needed.

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The limitations, criticisms and new pathways for Design Thinking – Part two

Paul Hobcraft

This is part two of my thoughts that came out of investigating and researching design thinking in the past couple of weeks. Within these two posts, I want to provide my thoughts, bridging the present and pointing towards a better design thinking future, one that in my opinion, is urgently needed. I think design thinking seems presently fairly messy and I feel is in need of a complete reset. Design thinking as something far too prescribed ‘dulls’ the process.

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Inverse the Six Ws for Problem Discovery

Innovation Excellence

This is particularly engaging because solving problems is directly rooted in our evolutionary need to innovate. In short, people are asked to name their challenge, and then the traditional process is brought to bear to help solve it. Identify the right problem.

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The Origins of Design Thinking

Business Innovation Design

Design thinking is created not only because Tim Brown coined the word that became a buzzword. Design thinking is created because big corporation lack the ability to be creative and on extreme cases, aren't able to create new products and services that meet unmet needs of their customers. Because of 20th century education system that fostered dominant logic and disregard creativity, people grew up with an overpowered mindset and skill-set of managing value.

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Ten Simple Ways to Establish a User Friendly Ideation Process

Idea Champions

Let's assume for a moment that you and your company value BIG IDEAS -- the kind of ideas that have the potential to change the game, differentiate you from the competition, and spark some major business growth. The countless ways in which your company's "ideation process" routinely springs leaks. Highly creative people have a tendency to avoid "process" like the plague, turning a blind eye to anything that requires them to pay attention to an "organized approach".

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Ten Simple Ways to Establish a User Friendly Ideation Process

Idea Champions

Let's assume for a moment that you and your company value BIG IDEAS -- the kind of ideas that have the potential to change the game, differentiate you from the competition, and spark some major business growth. The countless ways in which your company's "ideation process" routinely springs leaks. Highly creative people have a tendency to avoid "process" like the plague, turning a blind eye to anything that requires them to pay attention to an "organized approach".

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Ten Simple Ways to Establish a User Friendly Ideation Process

Idea Champions

Let's assume for a moment that you and your company value BIG IDEAS -- the kind of ideas that have the potential to change the game, differentiate you from the competition, and spark some major business growth. The countless ways in which your company's "ideation process" routinely springs leaks. Highly creative people have a tendency to avoid "process" like the plague, turning a blind eye to anything that requires them to pay attention to an "organized approach".