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What is Competitive Research? Definition, Importance, Methodology, Tools and Best Practices

IdeaScale

Table of Content What is Competitive Research? Competitive research, also known as competitive intelligence or competitive analysis, is defined as the process of gathering, analyzing, and interpreting information about your competitors and the competitive landscape in your industry.

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6 Competitive Analysis Frameworks: How to Leave Your Competition In the Dust

Cascade Strategy

Every company and every department has to deal with fierce competition. The era of continuous disruption is upon us, and enterprises must be better prepared to make strategic changes based on well-informed insights to remain competitive.

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Data-Driven Innovation For Informed Decision-Making

ITONICS

The Gartner® Hype Cycle ™ for Innovation Management Techniques, 2021 identifies data-driven innovation as a technique that will increasingly drive your organization’s growth, inform decision-making and advance competitive advantage.

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Monitoring Emerging Technologies to Maintain Competitive Advantage

ITONICS

You want to make informed decisions about what technologies pose a risk to your business, and which present opportunities. To stay ahead in innovation, think of yourself as a detective, keeping a close eye on disruptive trends and new technologies. Companies need a system to monitor and analyze such drivers of change constantly.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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Innovation Differentiators: Information and Implementation

InnovationManagement

The post Innovation Differentiators: Information and Implementation appeared first on Innovation Management. What empowers long-standing hierarchical organizations like LEGO to make big, creative bets that pay off (like the LEGO Movie) while other once-great brands like Tower Records, Pan Am, or Pets.com have all gone away?

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Diversity, Equity & Inclusion: The Competitive Edge

CMOE

In today’s marketplace, one of the most relevant factors in gaining a competitive advantage is probably not listed among the business-success factors you learned years ago. Leaders in the most competitive organizations today know that having a diverse workforce is critical to long-term success and profitability.

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5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.

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Achieve Manufacturing Digital Transformation

Competition has never been higher in manufacturing. Read this report to learn how to merge digital information with your physical environment and reap the rewards of smart manufacturing. Survival of the fittest is linked not to size or strength, but to the ability to change, adapt, and seize opportunities.

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How to Transform Your Supply Chain: Digitization for Decision-Making

Speaker: Hannah Testani, CEO of Intelligent Audit

Today’s supply chain environment requires a company to obtain a competitive advantage by improving its entire supply chain process end-to-end. It’s common to run into data overload throughout this process, leading to disparate systems, information silos, and the inability to navigate external challenges.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.