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Strategic Thinking – 16 Ideas for Creating an Entrepreneurial Environment Inside Your Company

BrainZooming

At the 2016 Brand Strategy Conference, Antonia Dean, Director РMarketing, Brand Development, & Strategy at The Est̩e Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. Building the Team. Not sure what the right marketing language is?

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Branding Strategy – 3 Keys to Engaging Your Internal Brand Team

BrainZooming

I’ll be presenting a Brainzooming workshop on internal branding strategy at the Brand Strategy Conference in New York, April 6-8. The workshop, while drawing on material from my Fortune 500 work, springs from multiple conversations at the 2015 Brand Strategy Conference.

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7 Organizational Harmony Principles from Dayton Moore

BrainZooming

I had the opportunity to see Dayton Moore, General Manager of the Kansas City Royals , discuss his perspective on organizational harmony as he opened the Jump Start 2017 conference in Atlanta. SMC 3 sponsors the annual conference. Increase focus for your team with productive strategy questions everyone can use.

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Who Needs Vision Statement Examples? Try these 6 Steps

BrainZooming

6 Steps to Figuring out Your Company’s Big Strategy Statements. Learn all about how Mike Brown’s workshops on creating strategic impact can boost your organization’s success! Only after that exploration, they could identify what types of statements (and the content of each) that would make sense.

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3 Big Differences between Branding Strategy and Advertising

BrainZooming

I delivered a keynote on the importance of collaborative internal branding during the SMC3 2017 Connections conference. The talk prompted several conversations about the distinctions between branding strategy and advertising. Subscribe to the free Brainzooming email updates.