The Human Factor

AUGUST 1, 2021

Whether that’s recruitment, staff retention, product development, market research or anything else. One key area that you really need to invest time, money and effort into, however, is marketing. You can have brilliant products at competitive prices. Marketing is what puts your products out there.

Marketing 36

Marketing Tips Product Development Course 36

Jeffrey Phillips

JULY 21, 2021

When you get evaluated in 90 day increments by the stock market, cutting or controlling costs is always an easier decision than investing in innovation. Consumers are returning to the markets at a record pace, and thanks to the government's largess we have more funds to spend. But we are asking the wrong question.

Underperforming Technical Team 176

Underperforming Technical Team Innovation Product Development Marketing 176

Jeffrey Phillips

JUNE 9, 2021

Of course, with that and a towel, you can accomplish almost anything. But the question about staffing for growth, new products and innovation is an important and interesting question. New product development, innovation and growth responsibilities are simply layered on top of their existing jobs.

Innovation 157

Innovation Course Product Development Resources 157

Innovation in Practice

OCTOBER 12, 2015

The Product Development and Management Association (PDMA), the premier global advocate for product development and management professionals, announced today that it has awarded the 2015 Outstanding Corporate Innovator (OCI) Award to BD (Becton, Dickinson and Company) (NYSE: BDX). 7-11 in Anaheim, Calif.

Product Development 40

Product Development Management Conference Culture of Innovation 40

Jeffrey Phillips

MAY 22, 2023

Market evidence will tell you that most of new product innovations fail in the first year. Managers can squeeze out a few more percentage points of profit on existing products without significant risk. Now, of course, there is a new buzz phrase - machine learning and/or AI, especially focused on ChatGPT.

Artificial Inteligence 157

Artificial Inteligence ChatGPT Innovation Generative AI 157

Jeffrey Phillips

MARCH 10, 2021

What I mean by that is to start taking your cues from your customers, the environment and future realities, and shape your capabilities and products to meet those emerging wants and needs. This is, of course, exactly opposite from what we've been told to do over our careers.

Underperforming Technical Team 167

Underperforming Technical Team Innovation Marketing Meeting 167

Leapfrogging

APRIL 4, 2024

Objectives might include reassessing market position, exploring new partnerships, or setting performance targets. A well-defined set of goals and objectives provides a roadmap for productive discussions and is a critical success factor for any offsite. Here’s how you can facilitate these conversations effectively.

Underperforming Technical Team 100

Underperforming Technical Team Strategy Strategy Technical Review 100

Jeffrey Phillips

JANUARY 11, 2021

For example, one of the biggest idea killers is the inability for many companies to take really good ideas and get them prioritized in the existing product development process. That's because they are wedded to the existing products and processes. With those basics in mind, you can do a lot of good innovation.

Innovation 167

Innovation Culture Agile Product Development 167

Qmarkets

SEPTEMBER 19, 2023

After that, I decided to chart a different course by exploring my other interests and developing my creative side, which I expressed by founding an interior design and workspace strategy firm in 2010. Market Expansion: Collaborations can offer entry into new markets or customer segments.

Open Innovation 105

Open Innovation Collaboration Innovation Technology 105

IdeaScale

AUGUST 24, 2021

Ibbaka is a consulting and technology development company focused on helping companies bring innovations to market and to help them to scale. About 70% of people said, “Of course we should include values in our model. Price elasticity of demand and you find out where they cross and that’s your market clearing price.

Design Thinking 299

Design Thinking Design Innovation Software 299

IdeaScale

NOVEMBER 22, 2018

Because it’s a tool that values equality and that makes our jobs easier (at IdeaScale, we prioritize product development based on what people upvote in our community). We offer our employees PTO to vote and we even volunteer at the polls on election day. After all… even animals vote. We want to celebrate all of you. Our Customers.

Report 113

Report Product Development Tools Collaboration 113

Innov8rs

SEPTEMBER 19, 2023

Not in terms of failing fast during experimentation, but failing after launch in the market. Mike has thirty years of experience in building and leading cross functional teams and organizations to successfully define, develop and bring new companies and products to market. On average 35% to 50% of innovations fail.

Innovation Management 59

Innovation Management Management Innovation Software 59

Leapfrogging

MARCH 4, 2024

Introduction to Design Thinking Design thinking has become a cornerstone methodology in the worlds of innovation, business strategy, and product development. As businesses adapt to the ever-changing market demands, the integration of AI into the design thinking process has become essential.

Design Thinking 100

Design Thinking Artificial Inteligence Tools Design 100

Jeffrey Phillips

DECEMBER 1, 2015

I bet the post title got your attention, but of course in this modern age of digital content we bloggers need headlines that pop through all of the noise and gain attention. It helps, of course, that I'm of the opinion that the headline is provocative, and has, as Kissenger once said, the added benefit of being true.

Underperforming Technical Team 100

Underperforming Technical Team Product Development Innovation Exercises 100

Qmarkets

SEPTEMBER 12, 2023

After that, I decided to chart a different course by exploring my other interests and developing my creative side, which I expressed by founding an interior design and workspace strategy firm in 2010. Market Expansion: Collaborations can offer entry into new markets or customer segments.

Open Innovation 94

Open Innovation Collaboration Innovation Technology 94

Jeffrey Phillips

FEBRUARY 20, 2018

It could be too early or too late in the market window, or it could simply have the wrong pricing or distribution. A new product may lack key features or components, or like some successful products take years to build an audience. I'm actually more interested in the 90+% of ideas that never make it to product development.

Underperforming Technical Team 113

Underperforming Technical Team Technical Review Innovation Product Development 113

Jeffrey Phillips

NOVEMBER 4, 2020

The software ideas are of course almost infinitely scalable, while consulting is somewhat scalable. Now, of course, consulting is shifting its business model, looking for revenue streams outside of the billable hour because the model is no longer deemed scalable.

Software 157

Software Course Video Design 157

Jeffrey Phillips

APRIL 30, 2018

I can present all of the technology adoption charts , the fascinating nuggets of data that tell you how quickly different products or technologies were acquired by millions of customers. Whether we are talking about change in your global markets, in your industry or in your customer base, change is everywhere. And so on and so on.

Change 113

Change Agile Industry Marketing 113

Jeffrey Phillips

MAY 20, 2022

However, a lot of this data was stove piped - the manufacturing floor might have its view of the data, and the marketing team it's view of the data, but the organization lacked good integrated data to report on. If there were gaps between the strategy and reality in the market, this was usually discovered two or three quarters later.

Data 144

Data Report Strategy Strategy 144

IdeaScale

MARCH 30, 2021

Sustainability and the broader topic of Environmental, Social, and Corporate Governance (ESG) are often viewed as either marketing initiatives or related to a larger social aspect of basic good governance and responsibility to shareholders. Incorporating sustainability into product development and organizational goals.

Strategy 130

Strategy Strategy Meeting Innovation 130

Jeffrey Phillips

SEPTEMBER 11, 2017

One approach would be to focus on the "short term", what can innovation do for us to put better products on the shelves in less than 90 days. The general answer to that, given product development cycles, channel issues and customer awareness is: no much, except perhaps in the virtual world.

Creativity 161

Creativity Innovation Disruption Product Development 161

InnovationTraining.org

DECEMBER 12, 2022

How can design thinking help with product development? There are several ways to learn design thinking, including: Taking a course: Many universities and colleges offer courses on design thinking, either as part of a design or engineering program or as a standalone course. How can I learn design thinking?

Design Thinking 74

Design Thinking Design Underperforming Technical Team Ideation 74

Flying Fish Lab

NOVEMBER 10, 2021

If you want to come up with the next big thing (of course you do), you need to know how to run a proper ideation session. Every great product or service in the market today started out as an idea in someone’s head, and it was brought to life by a group of creative, motivated, and inspired people. But it’s easier said than done.

Ideation 98

Ideation How To Case Study Groups 98

Flying Fish Lab

NOVEMBER 10, 2021

If you want to come up with the next big thing (of course you do), you need to know how to run a proper ideation session. Every great product or service in the market today started out as an idea in someone’s head, and it was brought to life by a group of creative, motivated, and inspired people. But it’s easier said than done.

Ideation 98

Ideation How To Case Study Groups 98

Jeffrey Phillips

AUGUST 17, 2021

I'm a fan of military history, and it is always striking to me to see how much new product development and innovation can learn from the military and vice versa. Get unfiltered insights from customers and the market. Of course, one thing that corporate innovation leaders could learn from their military counterparts is funding.

Underperforming Technical Team 144

Underperforming Technical Team Innovation Training Disruption 144

Jeffrey Phillips

FEBRUARY 10, 2020

In a corporation, the "usual suspects" are typically high performing people who have demonstrated their ability to deliver high quality outcomes at low cost, typically running an existing process or product. These folks are tightly bound to existing rules, thought processes, markets and corporate history.

Ideation 146

Ideation Innovation Creativity Management 146

Huub Rutten

FEBRUARY 1, 2021

Joe’s company is listed and he reports on a regular basis about the progress of the company to both the financial markets and his non-executive Board. Of course I also have to report results of the current business, revenue numbers, market share, etc. The market expects “smart” products, and even for a cheaper price.

Course 52

Course Innovation Marketing Trends 52

Huub Rutten

FEBRUARY 1, 2021

Joe’s company is listed and he reports on a regular basis about the progress of the company to both the financial markets and his non-executive Board. Of course I also have to report results of the current business, revenue numbers, market share, etc. The market expects “smart” products, and even for a cheaper price.

Course 52

Course Innovation Marketing Trends 52

Huub Rutten

FEBRUARY 1, 2021

Joe’s company is listed and he reports on a regular basis about the progress of the company to both the financial markets and his non-executive Board. Of course I also have to report results of the current business, revenue numbers, market share, etc. The market expects “smart” products, and even for a cheaper price.

Course 52

Course Innovation Marketing Trends 52

Huub Rutten

MARCH 3, 2021

Mostly innovation decisions “seem” to be based a rational argumentation, supported by market analysis, business case calculations, strategic scorecards, technology feasibility studies, etc. New projects are presented with a lot of enthusiasm, R&D worked on it, marketing researched the market and they present a fine business case.

CTO 52

CTO Project Marketing Meeting 52

Huub Rutten

MARCH 3, 2021

Mostly innovation decisions “seem” to be based a rational argumentation, supported by market analysis, business case calculations, strategic scorecards, technology feasibility studies, etc. New projects are presented with a lot of enthusiasm, R&D worked on it, marketing researched the market and they present a fine business case.

CTO 52

CTO Project Marketing Meeting 52

Huub Rutten

MARCH 3, 2021

Mostly innovation decisions “seem” to be based a rational argumentation, supported by market analysis, business case calculations, strategic scorecards, technology feasibility studies, etc. New projects are presented with a lot of enthusiasm, R&D worked on it, marketing researched the market and they present a fine business case.

CTO 52

CTO Project Marketing Meeting 52

Jeffrey Phillips

JULY 10, 2018

Jesters of course are an outgrowth of slaves who rode with generals returning from major conquests in ancient Rome. Today's executives are very powerful, but are beholden to markets that demand exceptional financial precision. The slaves were employed to constantly remind the general that he wasn't a god.

Disruption 125

Disruption Innovation Product Development Course 125

IM Insights

MARCH 17, 2022

The aggregate or business level doesn’t help when the product is still being developed, Product/Market-Fit is not yet established, a profitable channel is still to be determined, and so on. (11:00) 15:00) CAC over LTV is fundamental to understanding product performance and analysing specific customer segments.

How To 52

How To Underperforming Technical Team Case Study Entrepreneurship 52

Leapfrogging

FEBRUARY 17, 2015

Having learned that many young football players pack bananas in their sport bags only to find them mashed between their cleats before practice, she asked her product development team to create a better solution. The result: Gatorade “01 Prime,” a pre-workout drink pouch with a powerful carbohydrate punch.

Strategy 113

Strategy Strategy Innovation Product Development 113

Huub Rutten

FEBRUARY 1, 2021

I cannot really commit to my boss that I will launch a new variant in time for the right cost, or I can hardly commit that a product that we have in the market already gets the upgrade patch it needs”. Well, they decide to do something else for another product that is not mine. But, in the end I have to deliver of course.

Management 52

Management Software Agile Course 52