Why Measuring the Value of Your Innovation Program from Day One is Important
JUNE 29, 2018
Every year Spigit conducts its “ State of Crowdsourced Innovation ” customer study to better understand how our customers build and manage their innovation programs. One of the key findings from this research is that a significant shift occurs at around the three-year mark of having an innovation program. This shift centers around measurement of program value. What ideas do we have in our innovation pipeline?