Remove Design Thinking Remove Idea Generation Remove Study Remove Team Building
article thumbnail

The 10 Commandments of Effective Brainstorming

Gregg Fraley

The Sins That Ruin Idea Generation. ” Well, you bother because you need ideas. There have been many studies of brainstorming and articles written. Many of these studies start with an outdated notion of what brainstorming is, and usually don’t study real working teams. But first… .

article thumbnail

Innovation Training Under Utilized

Gregg Fraley

When I step into a room to facilitate a strategy, innovation, or idea generation session I usually find a great deal of energy. Specifically: No fluidity in free-associative divergent thinking necessary to innovate — people do not know how to think like innovators! Energy is Not Enough, Get Training in Innovation

article thumbnail

3 Innovation Specialists Busting the Myth About Brainstorming

Innovation in Practice

Once ideas have been generated, they are evaluated at a later stage, to see which are worth implementing.”. Even though brainstorming does have value, for the purpose of energizing, team building and alignment around a topic, there is o ne main drawback to the method: most results are of little practical value.