Leapfrogging

APRIL 19, 2024

For further guidance on managing your virtual team, delve into virtual team management and virtual team project management to ensure your team’s communication remains clear and effective, ultimately driving virtual team productivity. It is essential to establish guidelines that dictate how and when team members should communicate.

Strategy 100

Strategy Strategy Collaboration Technical Review 100

Your Ideas are Terrible

NOVEMBER 8, 2016

Ever been in a product strategy meeting and unable to answer this simple question: So who is our customer? Basic design. High-functioning teams use personas in every customer-facing decision: feature design, usability, landing pages, content, advertising campaigns, etc. So… just who is our customer anyway? Skip fancy.

Innovation 61

Innovation Guidelines Design Tools 61

Boxes and Arrows

JANUARY 7, 2013

This is an excerpt from from Kim Goodwin’s excellent Designing for the Digital Age. Marketing stakeholders (such as marketing executives and most product managers) are usually responsible for promoting the company’s brand, identifying new market opportunities and products that could address them, or both.

Marketing 43

Marketing Guidelines Underperforming Technical Team Design 43

BrainZooming

NOVEMBER 13, 2015

It was only after pulling into the parking lot at Kris and Kate’s Ice Cream Treats on the return trip that something even more incredible than the building’s design jumped out: the best brand promise ever. Support and guidelines instead of rules for employee behavior? “If you can think it, we can make it.”

Strategy 40

Strategy Strategy Guidelines Engagement 40

Qmarkets

JULY 8, 2017

Can guidelines for innovation be created? Companies are realizing that all their personnel can help contribute to the ideation process – not just a designated few. Other companies are going even further afield and turning to their customers or the general public to help them solve problems and create new products. .

Survey 40

Survey Innovation Crowdsourcing Idea Management 40

Qmarkets

APRIL 24, 2017

Can guidelines for innovation be created? Companies are realizing that all their personnel can help contribute to the ideation process – not just a designated few. Other companies are going even further afield and turning to their customers or the general public to help them solve problems and create new products. .

Survey 40

Survey Innovation Crowdsourcing Idea Management 40