How to Design for Outcomes
DECEMBER 28, 2014
It’s always a bit dangerous to be “inspirational.” ” The problem is that inspiration doesn’t always lead to action – and that’s what we ultimately want. This is a lesson that Timothy Prestero and his organisation Design that Matters learned painfully. In 2010, DtM came out with an incubator designed for use in developing countries that won a ton of awards. And both have to be coordinated and work together.