Top Jobs to be Done Books (JTBD)
InnovationTraining.org
SEPTEMBER 27, 2021
In this guide, you’ll learn how to figure out what customers want (even when they can’t express it), sort valuable insights from less useful data, dig into the “why”, develop solutions that work, spot emerging trends, and more. Get it here. Jobs to be Done: A Roadmap for Customer-Centered Innovation. Get it here.
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