Why digital transformation will drive business model innovation
Jeffrey Phillips
FEBRUARY 18, 2019
As a follow up to my previous post about the intersection of digital transformation and innovation , I wanted to conduct a thought experiment to illustrate why the real impact of all the impending change from digital transformation and innovation will be business model related. While the implementation of new technologies is interesting and challenging, and creating new products and services is daunting, at least you can still do that primarily if not exclusively in your existing business model.
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