GDPR and CCPA – 5 Things Every Digital Marketer Should Know
The Human Factor
FEBRUARY 22, 2021
The new Consumer Privacy Act in California is no longer a novelty considering that it was enacted at the beginning of 2020. Even so, many still struggle with accepting and adjusting to the changes. Brands have had a short period to ensure compliance with the new regulations, but we are way past this today. What is the CCPA? CCPA is the California version of the GDPR at the European Union.
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