Get Innovative Solutions with the Ideas Exchange Method
Destination Innovation
JUNE 14, 2018
Image by Geralt on Pixabay. The Ideas Exchange is a brainstorm method which I use with larger groups. It is easy to run, quick and effective. This is the procedure: 1. The problem is clearly stated. 2. Everyone is given two coloured cards (or post-it notes). Say one white and one pink. 3. Working silently and individually they write down a sensible idea to solve the problem on the white card and a bizarre, crazy idea on the pink card. 4.
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